• by Teresa Buyikian , Yesterday

Menchie’s Frozen Yogurt is kicking off June’s National Candy Month with a sweet collab to attract yogurt and candy lovers alike.

The approximately 540-unit yogurt chain has joined with Japanese candy Hi-Chew to launch its latest limited-edition summer flavor, Hi-Chew Blue Hawaii Tropical Candy. The non-fat frozen yogurt is inspired by Hi-Chew’s Blue Hawaii flavor, which the announcement describes as a combination of “sweet citrus and juicy pineapple… infused with tropical notes and a splash of nostalgic summer escape.”

The summer collab marks the seventh year Menchie’s has launched a limited-edition flavor with Hi-Chew. Previous flavors included Hi-Chew Key Lime Pie, Hi-Chew Mando and Hi-Chew Passion Fruit.

“(The new) Blue Hawaii Tropical Candy embodies our commitment to fun and flavor, offering a treat that brings a taste of tropical bliss to our guests nationwide,” said Elizabeth Berry, vice president of marketing at Menchie's Frozen Yogurt in the announcement.

The Hi-Chew Tropical Blue Hawaii Candy flavor is available at participating U.S. Menchie’s locations through the end of June.

The brands are both promoting the new Blue Hawaii Tropical Candy flavor via social media platforms such as Instagram, Meta and TikTok.

Menchie’s is one of the largest self-serve yogurt chains in the U.S., and also has several international locations in Canada, Puerto Rico, the U.K., South Africa, Kuwait, Bahrain, The Bahamas, Bangladesh, Guatemala, United Arab Emirates, Qatar, India, China and Japan.

Originally created in Japan in 1899, Hi-Chew has created more 300 flavors, such as Strawberry, Green Apple, Mango, Grape, Banana, Kiwi, Açaí, Sweet & Sour Watermelon and Blue Raspberry. Flavors are periodically phased out with new ones introduced annually. The brand operates in the U.S. as Morinaga America Foods, a wholly owned subsidiaries of Hi-Chew parent company Morinaga & Co.