Droga5, part of Accenture Song, has hired Ann-Christine Diaz for a new post: global head of reputation and creative excellence.

Previously, she was global head of creative content at McCann Worldgroup. Before that, she was global director of creative excellence. Earlier, Diaz worked as the creativity editor at Ad Age.

She reports to global CEO Mark Green and Worldwide CCO Pelle Sjoenell.

Diaz is based in the U.S. David Droga, former creative chairman, exits Accenture Song as CEO. He will become vice chair of Accenture.

She will be oversee Droga5’s vision for creative excellence and the agency's marketing and communications strategy.

Green said of Diaz: “She knows where we started and what we are built on. She has our ambition, as well as the ideas and insight to help us live up to that ambition.”

Droga5 client work has included Bosch, Coors Light, Levi's and Paramount+.