• by Joe Mandese , February 12, 2026

Mediassociates has named Drew Corry vice president-strategy and Abby Niziankiewicz vice president-strategic media investment. Both are new positions at the Sandy Hook, CT-based independent media services agency.

Corry, who joins from his own AI advisory practice, Mattock AI, previously held senior roles at IPG Mediabrands' Magna Global, GroupM and Initiative, as well as a number of media sales positions.

In his new position he will play a key role working with clients to leverage Mediassociates proprietary AI platform, PrecisionBrandingAi.

Niziankiewicz joins from head of marketing at BIC's Rocketbook division, and previously held senior marketing roles inside BIC, LEGO and McKesson.

In her new role, she will oversee media investment strategy across paid, earned, and owned channels.