As part of a coordinated effort to "demonetize"
ad spending on piracy sites illegally appropriating content from the 2026 FIFA World Cup, the ad industry's Trustworthy Accountability Group (TAG) this morning announced it has cut the flow of ad
dollars to 1,376 such sites.
TAG compiled the list through contributions from industry partners and members of its AdSec Threat Exchange,
which in turn have been shared with advertisers, media buyers and "key intermediaries" across the digital ad supply chain via TAG's Pirate Domain Exclusion List.
"TAG’s demonetization
efforts provide a powerful and complementary mechanism to the seizure of 400 pirate domains announced
by the US Department of Justice on Friday as part of 'Operation Offsides," which TAG was also a participant," TAG said in the statement, noting while they share common sources, the pirate domains
seized by the government are distinct from the pirate domains that are being demonetized through TAG’s efforts.
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