• by Teresa Buyikian , Yesterday

A new initiative from James B. Beam Distilling Co. (JBBDCo.) puts the Kentucky distillery home of Jim Beam and Knob Creek front and center for creative content. 

JBBDCo is inviting content creators and others to apply for an opportunity to create original work at the 400-acre Clermont, Kentucky campus. Often referred to as the home of the “First Family of Bourbon,” the expansive space also includes the farm-to-table Kitchen Table restaurant and the American Outpost visitor center in addition to the distillery.

Appealing to “podcasters, musicians, filmmakers, digital creators and storytellers,” the Creator Campus will transform a portion of the over 200-year-old distillery campus “into a dedicated creative environment." 

“JBBDCo. has always been about craft -- making something meaningful to be shared, bringing people together,” said Freddie Noe, eighth-generation master distiller at the James B. Beam Distilling Co, in a release. “Creator Campus builds on that tradition by opening our doors in a new way, inviting creators to draw inspiration from this place as I have and create something entirely their own.”

Creators 21+ are invited to apply online for consideration, with selection  based on the “originality of their ideas, their creative vision and their alignment with the collaborative spirit and storytelling that define the JBBDCo. brand.” The chosen will be able to access the grounds and production spaces to “record podcasts, film documentaries, produce music, develop original content and collaborate with fellow creators.”

Selected creators will also take part in upcoming whiskey tastings, educational experiences, restaurant meals, special releases and signature events, such as the Clermont Supper Club series.