- Jim Beam Aims To Soothe Defeated Football Fans With Care Package
Marketing Daily, Teresa Buyikian - Tuesday, January 14, 2025
Detroit Lions fan Keegan-Michael Key pitches Jim Beam's "7 Stages of Defe ...
- 1800 Tequila Honors Mexican Culture On Bottles With Artist Raul de Nieves
Marketing Daily, Teresa Buyikian - Monday, January 13, 2025
Each design on 1800 Tequila bottles represents "a character on a journ ...
- Remy Martin Rings In Year Of The Snake With Limited-Edition Bottles
Marketing Daily, Teresa Buyikian - Wednesday, January 8, 2025
Chinese artist Huang Yuxing's painting "Majestic Serpentine" is reflected in special-edition decante ...
- Bushwacker Offers Shares Of 'Beach In A Bottle' Cocktail Company
Marketing Daily, Teresa Buyikian - Tuesday, January 7, 2025
In addition to exclusive perks including behind-the-scenes experiences, shareholders will also ha ...
- Tanqueray London Gin Launches 'Classic Or Nothing' Campaign
Marketing Daily, Teresa Buyikian - Monday, January 6, 2025
Classics featured in the new social ads include French fries as we ...
- Robotic Arm Paints Limited-Edition Maison Hennessy Decanters
Marketing Daily, Teresa Buyikian - Monday, December 16, 2024
Generative artist Florian Zumbrunn used pre-written algorithms to "autonomously generate new artwor ...
- Jameson Crosses The Pond To Sponsor U.S. Major League Soccer
Marketing Daily, Teresa Buyikian - Friday, December 13, 2024
The brand will have a significant presence at the games themselves wi ...
- Hip-Hop Pioneer Future Teams Up With Grand Marnier For 'Remix Your Legacy'
Marketing Daily, Teresa Buyikian - Thursday, December 12, 2024
Direct fan engagement is a large component of the partnership, with experienti ...
- The Glenlivet Launches 'Take Back the Tartan'
Marketing Daily, Teresa Buyikian - Monday, December 9, 2024
The brand tapped Lochcarron of Scotland to design and produce The Glenliv ...
- Smirnoff, Saweetie Team Up For Icy NYC Holiday Pop-Up
Marketing Daily, Teresa Buyikian - Friday, December 6, 2024
Rap star will appear at brand's one-day experiential event in New Yo ...
- Kahlua Teams With Cardi B For Chocolate Sips, Whipshots Collab
Marketing Daily, Teresa Buyikian - Wednesday, November 27, 2024
Whipshots, co-founded by Cardi B herself, are vodka-infused nondairy whipped shots th ...
- Fireball Whiskey Aids Slap-Happy Holiday Revelers With Boozy Stocking
Marketing Daily, Teresa Buyikian - Friday, November 22, 2024
Fireball leverages the tradition of drinkers "slapping wine bags," especially during holid ...
- Rapper Yung Gravy Gets 'Basted' In Skrewball Whiskey Campaign
Marketing Daily, Teresa Buyikian - Friday, November 15, 2024
In one spot, the rapper fills a turkey baster with Skrewball Pean ...
- Johnnie Walker Taps Priyanka Chopra Jonas For Apres Skiwear Collab
Marketing Daily, Teresa Buyikian - Thursday, November 14, 2024
As brand ambassador, Chopra Jonas appears in online videos promoting the collaborati ...
- Tequila Cazadores Celebrates Mexican Heritage With Cocina Housewares Collection
Marketing Daily, Teresa Buyikian - Thursday, November 7, 2024
The new home goods promotion is a collaboration with Mexican-Honduran American actre ...
- Patrick Schwarzenegger Named First 'Spirit Advisor' For Ketel One
Marketing Daily, Teresa Buyikian - Wednesday, November 6, 2024
Schwarzenegger's duties include appearing in a multiplatform campaign with social media conten ...
- TMA Finds Millennials, Gen X, Drive Cultural Resonance For Spirits Brands
MAD, Steve McClellan - Tuesday, October 29, 2024
The agency focused its resonance study this year on the spirits catego ...
- Tequila Don Gato Celebrates Lucha Libre, Cats, Tequila In Video Series
Marketing Daily, Teresa Buyikian - Monday, October 28, 2024
Tequila Don Gato was "inspired" by the story of a fictional Mexic ...
- Absolut Launches 'Wicked' Collaboration With Universal For Film Release
Marketing Daily, Teresa Buyikian - Tuesday, October 22, 2024
The "Wicked" partnership offers fans a new branded cocktail kit, recipes a ...
- Snoop Dogg and Dr. Dre Release First Hard Spirit, Still G.I.N.
Marketing Daily, Teresa Buyikian - Wednesday, October 16, 2024
Still G.I.N. By Dre and Snoop is described by the brand ...
- Ugly Dogs Compete To Be 'Scariest Spokesb*tch' Courtesy Of Mango Shotta Tequila
Marketing Daily, Teresa Buyikian - Friday, October 4, 2024
The contest was inspired by the brand's "ugly" eerie skeleton dog masc ...
- Jack Daniel's Rolls Out RTD Hard Tea Nationwide
Marketing Daily, Teresa Buyikian - Thursday, September 26, 2024
The brand, a partner with the Academy of Country Music, has tapp ...
- Bulleit Whiskey Taps Into 'Frontier Mindset' In New Brand Effort
Marketing Daily, Teresa Buyikian - Wednesday, September 25, 2024
The whiskey recently launched "We Aren't Made To Be Still," its large ...
- Cocktail Industry Vets Launch RTD 'Bartender Quality' Espresso Martini
Marketing Daily, Teresa Buyikian - Friday, September 13, 2024
TV personality Nigel Barker, host of the "Shaken & Stirred" podcast alo ...
- Captain Morgan Invites Consumers To 'Follow the Captain' In NFL Scavenger Hunt
Marketing Daily, Teresa Buyikian - Thursday, September 12, 2024
The hunt, which lasts the duration of the NFL season, offers participan ...
- Two Bitch Named National Bourbon Sponsor Of American Kennel Club
Marketing Daily, Teresa Buyikian - Wednesday, September 11, 2024
The bourbon will be featured at various AKC events throughout the comi ...
- Johnnie Walker Toasts 76th Emmy Awards With Cocktails And Food Pairings
Marketing Daily, Teresa Buyikian - Friday, September 6, 2024
As the official spirits partner of the 76th Emmy Awards, the bra ...
- Elvis Whiskey, Tipsy Scoop Release Ice Cream Worthy Of The King
Marketing Daily, Teresa Buyikian - Tuesday, September 3, 2024
Elvis Whiskey Midnight Snack is banana ice cream infused with Elvis Whisk ...
- Millennials, Gen Z's Demand For Premium Spirits Spurs Growing Mezcal Market
Marketing Daily, Teresa Buyikian - Friday, August 23, 2024
The wide variety and flavors of mezcal, such as grapefruit, are expect ...
- Fireball Whisky Taps Into Football Fans' Competitive Spirit
Marketing Daily, Teresa Buyikian - Friday, August 23, 2024
An animated Fireball devil appears in spots depicting a sports bet betwe ...