- Traveller Named Baseball's First Official Whiskey
Marketing Daily, Teresa Buyikian - Friday, May 9, 2025
The partnership will include "360-degree" marketing that will highlight the whiskey acro ...
- High-Fashion Booze: Johnnie Walker Partners With Designer For 'Couture' Whiskeys
Marketing Daily, Teresa Buyikian - Monday, May 5, 2025
Olivier Rousteing, creative director of Balmain, worked with Johnnie Walker's master blend ...
- Almave Non-Alcoholic Spirit Brings Cinco De Mayo Back To The Office
Marketing Daily, Teresa Buyikian - Friday, May 2, 2025
"We saw an opportunity to highlight our unique liquid proposition in ...
- Ron Zacapa Rum Collab With Fashion House Honors Latin-American Artisans
Marketing Daily, Teresa Buyikian - Monday, April 28, 2025
The limited-edition set features a bottle of rum and bag handcrafted ...
- New Amsterdam Vodka Campaign Highlights Barfly Race
Marketing Daily, Teresa Buyikian - Tuesday, April 22, 2025
Two guys run through NYC in a race to beat the b ...
- How Many Cocktail-Shaking Humans Can A Liquor Brand Gather In One Place?
Marketing Daily, Teresa Buyikian - Tuesday, April 22, 2025
Gold Bar Whiskey aims to break a Guinness World Record for mo ...
- Crown Royal Hits The Road With Country Star Kane Brown
Marketing Daily, Teresa Buyikian - Friday, April 18, 2025
Concert-goers will be introduced to the Purple Bag Project, which turns t ...
- Bob's Your Uncle Wins Sandbagger Strategic Account
Accounts on the Move, Fern Siegel - Wednesday, April 16, 2025
The agency's remit is to accelerate the spirit's North American growth. ...
- Malibu Rum Taps Brian Cox To Push Back Against Overwork Culture
Marketing Daily, Teresa Buyikian - Wednesday, April 9, 2025
In a twist on his bad-boss "Succession" character, Cox is seen blissful ...
- Absolut House Of Cosmo Partners With Paris Hilton For Coachella
Marketing Daily, Teresa Buyikian - Thursday, April 3, 2025
The immersive festival experience will include a choice of Abolut cocktails, ...
- Sipping, Reading: Mary Dowling Whiskey Promotes Bourbon-Book Experience
Marketing Daily, Teresa Buyikian - Friday, March 28, 2025
Activations celebrating brand founder Dowling feature bourbon tastings and book excerpts. ...
- Finnish Long Drink Promotes 'The Art Of Drinking At Home In Underwear'
Marketing Daily, Teresa Buyikian - Wednesday, March 26, 2025
In honor of Kalsarikannit," or staying "pants-drunk" during March Madness, brand ...
- Fireball Whisky Targets 90-Year-Olds In New Promo
Marketing Daily, Teresa Buyikian - Monday, March 24, 2025
Brand will award a "lifetime supply" of spicy cinnamon spirit in t ...
- Captain Morgan Sweet Chili Lime Aims For Mouth-Blowing
Out to Launch, Fern Siegel - Friday, March 14, 2025
Actress Amrit Kaur and comedian Devon Walker are featured in the creat ...
- BuzzBallz Announces New 'Big Blue BBallz' Ahead Of March Madness
Marketing Daily, Teresa Buyikian - Thursday, March 13, 2025
Brand partnered with the Chicago Bulls' Lonzo Ball to promote vessels th ...
- Crafthouse RTD Cocktails Now Available On United Airlines
Marketing Daily, Teresa Buyikian - Wednesday, March 12, 2025
As the ready-to-drink market continues to grow, airline travel is one pla ...
- 21 Seeds Tequila Launches Shot Callers Game For Women's History Month
Marketing Daily, Teresa Buyikian - Tuesday, March 11, 2025
Questions on cards include such conversation starters as "Share your most embarrassi ...
- Nutrl Vodka Seltzer Introduces Lime Flavor Nationwide
Marketing Daily, Teresa Buyikian - Friday, February 28, 2025
The ad depicts young adults drinking the ready-to-drink vodka seltzer in vario ...
- Tanqueray, Ketel One Embrace 'The White Lotus': Q&A With Diageo's SVP Yufe
Marketing Daily, Teresa Buyikian - Thursday, February 27, 2025
Collab is "extension of our broader marketing strategy of seamlessly integrating Ket ...
- Grand Marnier Celebrates End of Black History Month With Future Collab
Marketing Daily, Teresa Buyikian - Tuesday, February 25, 2025
Videos depict hip hop artist Future drinking the liqueur in various setting ...
- Sazerac Aids California Wildfire Relief Efforts With Rare Bourbon Auction
Marketing Daily, Teresa Buyikian - Wednesday, February 12, 2025
The spirits offered include Old Rip Van Winkle 10 Year, Pappy V ...
- MaltyVerse Brings Rare Whiskies, Comics Together To Create Virtual Community
Marketing Daily, Teresa Buyikian - Thursday, February 6, 2025
MaltyVerse members can vote on future whisky releases, gain access to exclusi ...
- Popeyes, Tequila Don Julio Team Up For Big Game Menu Promo
Marketing Daily, Teresa Buyikian - Friday, January 31, 2025
Topping the menu is the Popeyes x Tequila Don Julio Reposado Flavor ...
- Crown Royal Celebrates Super Bowl With New Orleans-Themed Jacket
Marketing Daily, Teresa Buyikian - Wednesday, January 29, 2025
The Crown Royal x Starter NFL Super Bowl LIX Satin Jacket, so ...
- Captain Morgan Changes Bourbon Street To 'Rum Street' For Super Bowl Effort
Marketing Daily, Teresa Buyikian - Friday, January 24, 2025
The NFL's official spiced rum partner will host a live concert ...
- Jim Beam Aims To Soothe Defeated Football Fans With Care Package
Marketing Daily, Teresa Buyikian - Tuesday, January 14, 2025
Detroit Lions fan Keegan-Michael Key pitches Jim Beam's "7 Stages of Defe ...
- 1800 Tequila Honors Mexican Culture On Bottles With Artist Raul de Nieves
Marketing Daily, Teresa Buyikian - Monday, January 13, 2025
Each design on 1800 Tequila bottles represents "a character on a journ ...
- Remy Martin Rings In Year Of The Snake With Limited-Edition Bottles
Marketing Daily, Teresa Buyikian - Wednesday, January 8, 2025
Chinese artist Huang Yuxing's painting "Majestic Serpentine" is reflected in special-edition decante ...
- Bushwacker Offers Shares Of 'Beach In A Bottle' Cocktail Company
Marketing Daily, Teresa Buyikian - Tuesday, January 7, 2025
In addition to exclusive perks including behind-the-scenes experiences, shareholders will also ha ...
- Tanqueray London Gin Launches 'Classic Or Nothing' Campaign
Marketing Daily, Teresa Buyikian - Monday, January 6, 2025
Classics featured in the new social ads include French fries as we ...