• by Teresa Buyikian , September 11, 2026

Checkers and Rally’s reworks one of the biggest hit songs of the 1980, sung by rapper Yung Gravy, for its new anniversary campaign.

The brand is commemorating its “40th Flava Versary” this year with a new creative effort and Flava Max limited time menu items. The campaign centers on “Fryway to the Flava Zone,” a new anthem recorded for the brand by rapper Yung Gravy. The song is the brand’s take on “Danger Zone,” the1986 song by Kenny Loggins written for the movie “Top Gun.”

The video for the track, seen here, is set in an over-the-top “Flavaverse” full of neon, fingerless lace gloves, crimped hair and other 1980s references. As Gravy performs the song with a Poison-inspired hair metal band, a couple digs into their seasoned fries against a background of “Miami Vice”-reminiscent imagery.

Created with Partners + Napier, the campaign runs across Checkers and Rally’s and Yung Gravy’s socials, as well as through TV, CTV, YouTube, Meta, TikTok, Snapchat and digital media.

The brand’s new Flava Max menu includes the Flava Max Double, a double burger with cheese, topped with seasoned fries and with a choice of three special sauces. The Flava Max Chicken Bites Box also comes with seasoned fries and a choice of three sauces. Both are available for $3.49 for a limited time.