CRAIG BAGNO and PETER FEKULA have been named executive group directors at Ogilvy to head business growth areas on its IBM account. Before joining Ogilvy, Bagno spent 6
years at McCann where he ran the MasterCard International business in North and South America. Fekula joins Ogilvy after a 6-year run at Merkley + Partners where he led and won the pitch for
Pfizer’s Lipitor and also directed the integrated Bell South account.