ANA Names MultiCulti Awards Finalists

  • October 22, 2007
The Association of National Advertisers has announced the finalists for the 2007 Multicultural Excellence Awards. Now in its seventh year, the awards recognize ANA member companies and marketers that have produced outstanding multicultural advertising campaigns that ran between June 2006 and May 2007.

The 2007 grand prize award recipients in each category will be announced at a special ceremony during the ANA's Multicultural Marketing Conference scheduled for Nov. 4-6 at The Boca Raton Resort and Club in Boca Raton, Fla.

Finalists were named in six categories. They are listed below in alphabetical order within each category.

African-American

Nissan North America, My 07 Altima
P&G, Olay Definity
Verizon Communications
The Walt Disney Co, Disney World

Asian

Cal Department Health, Anti Smoking
Ford Motor Company, Ford Fusion
MetLife - Financial Planning services
Nationwide Insurance

Hispanic

JP Morgan Chase, Chase Credit Card
MTV On Air Promos, Tr3s
P&G, Tide
PepsiCo, Sierra Mist
Sprint- todo sobre mi familia/silencio tv tv

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GLBT

McNeil Consumer Healthcare

General Market Category

Anheuser-Busch, Bud Light
Bank of America, Bank of Opportunity
PepsiCo, Pepsi

Campaign with Significant Results

P&G, Olay Definity
PepsiCo, Mountain Dew
Toyota Motor Sales, Toyota Camry
Toyota Motor Sales, Toyota Yaris

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