Bernard Heads Marketing For Fox

The Fox network is adding to its marketing ranks.

Laurel Bernard has returned to the network after working for the theatrical division Fox Searchlight Films to become senior vice president of marketing for the network.

She will take over many of the duties of Kaye Bentley--who will be relocating to Tennessee, but will remain a part of the Fox marketing team in an advisory role.

Most recently, Bernard had been senior vice president of media and national promotions for Fox Searchlight since 2006. Previously, she was vice president of media Fox Home Entertainment and vice president of national media for Fox Broadcasting. She started her career at Fox theatrical division in 1989 as media coordinator.

She has worked on a variety of Fox properties, including "Castaway," "Fight Club," "Ice Age," "X-Men 2," "Little Miss Sunshine," "Notes on a Scandal," "Once," "Waitress," "American Idol," "24," "Prison Break," "House" and "Family Guy."

Fox will also be making changes to the affiliate marketing division. Nick Belperio has been promoted to senior vice president of affiliate marketing. Belperio had been vice president of affiliate marketing, spending much of his time creating individualized local TV marketing campaigns for Fox's hit series, including "American Idol."



Michelle Garry has been promoted to vice president of affiliate marketing. She had been executive director since 2003, originally joining Fox in 1997 as a manager.

Bernard and Belperio will report to Joe Earley, executive vice president marketing and communications. Garry's direct report will be to Belperio.

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