• Forbes.com, Thursday, December 6, 2007 10:32 AM

News Corp. this week added the spirituality portal Beliefnet.com to its online properties, but that's just the beginning. Take a look at chairman Rupert Murdoch's track record: first MySpace and IGN, then Scout, RottenTomatoes, Photobucket, WSJ.com and finally, Beliefnet--all in about two years. So who's next?

Article-voting site Digg.com, game publisher Take Two Interactive Software, movie-based social network Flixster and LinkedIn, the social network for professionals, are all attractive takeover targets. Perennially-for-sale Digg has been piling on the features and upgrades recently, including new partnerships with News Corp.'s Photobucket and The Wall Street Journal for integrating photos and free content.

One glaring hole in News Corp.'s new media strategy is gaming. MySpace is set to introduce a games sector early next year, but a Take Two purchase would give the media giant a toehold in both online and console gaming. Given News Corp.'s deep pockets, it might be tempted to give Electronic Arts and Activision Blizzard a run for their money.

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