Universal Landing Pages?

Jon Moody from Lenovo suggested that marketers might use universal landing pages as consumers get more used to (and prefer) multiple content formats at a glance. It also might help from an SEO perspective if you have one page all geared towards 2-5 keywords using various types of content optimized for those terms (images, video, reviews, etc.) The key is to make sure your call-to-action doensn't get lost in the landing page clutter.
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