Del Monte Foods has introduced two new fruit products, Del Monte Healthy Kids and Del Monte Lite 100 Calorie Fruit.
The first is canned fruit with vitamins A and C and calcium. The second
is lower-calorie canned fruit.
Earlier, Del Monte Fresh Produce unveiled a new site, fruits.com. It is promoting the site with e-mails to the trade and consumers. National promotions throughout
the year will include online sweepstakes components. Currently, consumers can win a spa resort weekend by signing up at the site.
--Nina M. Lentini