Two Thirds of Americans Dissatisfied With The Quality of Journalism
A new WeMedia/Zogby Interactive poll shows that 67% of Americans believe traditional journalism is out of touch with what Americans want from their news. In addition, the survey found that while almost 70% of Americans think journalism is important to the quality of life in their communities, though two thirds are not satisfied with the quality of journalism in their communities.
The online survey documented the shift away from traditional sources of news, such as newspapers and TV, to the Internet, most dramatically among so-called digital natives, people under 30 years old.
According to the study, web sites are regarded as a more important source of news and information than traditional media outlets:
Andrew Nachison, co-founder of iFOCOS, said "...we have documented a crisis in American journalism that is far more serious than the industry's business challenges... Americans recognize the value of journalism for their communities, and they are unsatisfied with what they see. While the U.S. news industry... frets about its future, Americans are dismayed by its present..."
The survey finds the Internet not only outweighs television, radio, and newspapers as the most frequently used and important source for news and information, but Web sites were also cited as more trustworthy than more traditional media sources by 32% of the respondents.
Although 64% of Americans are dissatisfied with the quality of journalism overall satisfaction with journalism has increased to 35% from 27% who said the same in 2007
For more on the study, please visit here.