General Mills Debuts Gluten-Free Rice Chex

  • April 18, 2008
The Minneapolis-based company replaced barley malt syrup with molasses resulting in a gluten-free cereal.

The company has taken the requisite steps to prevent cross contamination during production and tested the new formula based on proposed FDA standards, it said. Rice Chex cereal calls out its gluten-free status on new packaging that will be available soon on store shelves nationwide. Suggested retail price is $2.99.

Rice Chex cereal also offers consumers convenient recipes that can be made without gluten-containing ingredients at chex.com.

--Nina M. Lentini

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