Quotes of the Day

"Marketing, analytics, and technology will be sharing a cube and singing kumbaya." -- James Lamberti of comScore on his vision for 2013.

"Omniture is like the Hotel California. Data checks in but doesn't check out." -- Craig Macdonald of Covario lamenting the fact that companies invest so much in web analytics tools but don't use the data.

"Humans are the common denominator." -- Gord Hotchkiss of Enquiro underscoring the importance of understanding what makes people tick and infusing those insights into your approach to search and marketing in general.

Next story loading loading..

Discover Our Publications