• June 13, 2008

Mobile media startup Mozes has launched Mozes Connect, a Web-based self-service platform that lets marketers and others create integrated text-messaging, voice and online promotional campaigns.

"Mozes Connect enables anyone--from a garage band to the largest brand--to easily create mobile campaigns using a service that builds trust and consistency for campaign participants," said Dorrian Porter, CEO of Mozes, in a statement.

The platform lets users build mobile lists, trivia questions and polls as well as custom widgets and APIs. It can also manage text and voice message activity, and provide campaign reporting and analytics. To date, Mozes has worked mainly with music industry clients including Universal Motown Republic Group, RCA Music Group and Capitol Music Group.

But Porter said the company plans to expand its client base beyond the recording industry through its new turnkey offering.

--Mark Walsh