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Comcast To Buy Daily Candy

Comcast Corp. says it will buy Daily Candy, a fashion and culture newsletter service, for $125 million. Daily Candy reaches a particularly coveted demographic, as most of its 2.5 million readers are affluent women living in urban areas.

The email newsletter will become part of Comcast's Interactive Media division, which includes the Fancast online video site, and the movie sites Fandango and Movies.com. Comcast plans to boost Daily Candy's audience by heavily promoting it across its other Web properties.

Dany Levy founded Daily Candy in 2000. The company now publishes 13 daily editions and eight weekly editions. Levy will remain the email newsletter's editorial director.

Read the whole story at The Wall Street Journal »

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