• January 9, 2009

Where 2 Get It said ViewSonic will tap its technology to offer consumers advanced shopping functions and allow the display maker to deploy mobile marketing campaigns.

The Send-to-Phone, Send-to-Email, Mobile Web, and 2-Way SMS apps provide location-based search services to help manufacturers connect with consumers on the go.

ViewSonic said it will add the Mobile Suite to complement Where 2 Get It's Business Locator and Product Locator solutions. Where 2 Get It's one-way SMS application enables consumers to send location and driving direction information from ViewSonic's corporate Web site directly to the consumer's cell phone or email, as well as friends and family.

Other features in development include an iPhone-specific locator application branded for ViewSonic and an IVR solution with a toll- free number where consumers can call and enter their ZIP code to find the closest ViewSonic Authorized Dealer Locations.--Laurie Sullivan