FERN SIEGEL
Deputy Editor, MediaPost

Contact MediaPost Editorial
  • Tribune Must File Reorg Plan By March 31
    Around the Net In Media, Fern Siegel - Friday, February 19, 2010
    Tribune Co was granted until the end of March to file ...
  • More Sony Execs Depart
    Around the Net In Media, Fern Siegel - Friday, February 19, 2010
    Two more Sony Pictures TV current executives have departed as part ...
  • Positive Media Forecast For 2010
    Around the Net In Media, Fern Siegel - Wednesday, February 17, 2010
    Barclays analysts raised their 2010 revenue expectations for television and also we ...
  • More Time Inc. Ad Execs Jump Ship
    Around the Net In Media, Fern Siegel - Wednesday, February 17, 2010
    Three more top ad managers are following Michelle Myers out the do ...
  • 'NYT' Wages Internal War Over iPad
    Around the Net In Media, Fern Siegel - Wednesday, February 17, 2010
    There's a heated turf war going on inside The New York Times
  • Fox Business Grabs CNBC Anchor
    Around the Net In Media, Fern Siegel - Wednesday, February 17, 2010
    The fledgling Fox Business Network has stolen a big name from CNB ...
  • HBO Site Offers Movies, TV Shows
    Around the Net In Media, Fern Siegel - Wednesday, February 17, 2010
    HBO is on the verge of unveiling its Internet streaming service ...
  • Digital Display May Have Better Future
    Around the Net In Media, Fern Siegel - Tuesday, February 16, 2010
    A new Web ad architecture is developing that promises to remake h ...
  • Conde Nast Plans iPad Mag Versions
    Around the Net In Media, Fern Siegel - Tuesday, February 16, 2010
    Condé Nast is planning Apple iPad versions of popular titles, including G ...
  • ION Debuts New Prime Drama
    Around the Net In Media, Fern Siegel - Tuesday, February 16, 2010
    Ion Television's new original prime-time high-action marine rescue series, "The Guard" wi ...
  • NBC Tests New Media At Olympics
    Around the Net In Media, Fern Siegel - Tuesday, February 16, 2010
    With an estimated 185 million unique viewers over a 17-day period, t ...
  • Online Video Gets Ad Exchange
    Around the Net In Media, Fern Siegel - Tuesday, February 16, 2010
    Ad exchanges are coming to the more complex and fractured world ...
  • Shoot Me: New York Markets City, Oscars
    MediaDailyNews, Fern Siegel - Tuesday, February 16, 2010
    New York is often an unofficial character in many Oscar-winning movies ...
  • McGrath: MTV Is 'Forever Young'
    Around the Net In Media, Fern Siegel - Monday, February 15, 2010
    How does MTV CEO Judy McGrath define the MTV brand as ...
  • Legacy Media Brands Have Finite Future
    Around the Net In Media, Fern Siegel - Monday, February 15, 2010
    Newspapers, the newsweeklies and national evening network news programs have suffered fr ...
  • Canon To Acquire Several Reed Titles
    Around the Net In Media, Fern Siegel - Monday, February 15, 2010
    Canon Communications is in talks to acquire several trade publications from Re ...
  • Broadcasters Bet On Mobile To Regain Viewers
    Around the Net In Media, Fern Siegel - Monday, February 15, 2010
    In the last 10 years, broadcasters have lost 25% of their audienc ...
  • Media Helps Combat Child Obesity
    Around the Net In Media, Fern Siegel - Monday, February 15, 2010
    Food marketing is likely to get renewed attention in Washington over t ...
  • Daily News' Zuckerman May Run For Senate
    Around the Net In Media, Fern Siegel - Sunday, February 14, 2010
    Mortimer B. Zuckerman, the real estate tycoon and publisher of The Dai ...
  • Omnicom, WPP Benefit From Bayer's Global Consolidation
    Around the Net In Media, Fern Siegel - Sunday, February 14, 2010
    Bayer HealthCare has consolidated its global marketing services duties at Omnicom Gro ...
  • Olympic Sponsors Favor Social Media, Twitter
    Around the Net In Media, Fern Siegel - Sunday, February 14, 2010
    Sponsors have a new name for the Vancouver Olympics: the Social Game ...
  • Kate Winslet Gets HBO Series
    Around the Net In Media, Fern Siegel - Sunday, February 14, 2010
    Fresh from its "Grey Gardens" accolades, HBO has picked up the five-ho ...
  • ESPN Deportes Kicks Off Soccer Docu-Series
    MediaDailyNews, Fern Siegel - Friday, February 12, 2010
    Soccer is the national sport of Mexico -- and to build exciteme ...
  • Apple In TV-Pricing Talks
    Around the Net In Media, Fern Siegel - Friday, February 12, 2010
    Apple Inc. is talking with television networks to lower the price ...
  • Journal Communications 4Q Profits Up
    Around the Net In Media, Fern Siegel - Friday, February 12, 2010
    Milwaukee-based Journal Communications Inc. reported its fourth-quarter net profit, excluding special ite ...
  • NBC Signs 'Ellen' For 4 More Years
    Around the Net In Media, Fern Siegel - Friday, February 12, 2010
    "The Ellen DeGeneres Show" will stay on stations owned and operated ...
  • New MSG Debuts, Shares Fall Slightly
    Around the Net In Media, Fern Siegel - Friday, February 12, 2010
    Cablevision Systems completed the spinoff of its Madison Square Garden unit ...
  • Caraccioli-Davis Exits Starcom For Electus
    Around the Net In Media, Fern Siegel - Friday, February 12, 2010
    Vveteran entertainment-marketing specialist Laura Caraccioli-Davis is leaving Publicis Groupe's Starcom USA ...
  • Google Running AP Stories Again
    Around the Net In Media, Fern Siegel - Thursday, February 11, 2010
    The AP and Google have been negotiating a new licensing agreement ...
  • Omnicom Registers Organic Decline
    Around the Net In Media, Fern Siegel - Thursday, February 11, 2010
    Weakness in auto biz, among others, dragged down Omnicom's fourth quarter, thou ...
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