Gordon Hotchkiss

Articles by Gordon All articles by Gordon

• The Tourification Of Our World in Media Insider on 11/12/2019
  

  For example, Venice has become tourified. It's a false front of a city, one built for those who are going to be there for 48 to 72 hours.

• Looking Back At A Decade That's 99.44% Done in Media Insider on 11/05/2019
  

  Remember 2010? We were more innocent then. We still believed that the Internet would be the solution, not the problem.

• The Joy of Listening to Older People in Media Insider on 10/29/2019
  

  I consider it the original social media: the sharing of personal oral histories, especially from people who have accumulated decades of life experience.

• This Election, Canucks Have Been 'Zucked' in Media Insider on 10/22/2019
  

  The devolvement of democracy has now hit the Great White North, thanks to Facebook and Mark Zuckerberg. Zuckerberg is essentially telling us that giving us some baseline of trust in political advertising is not Facebook's job and not their problem. We should know better.

• Is There Still Room In Today's Marketing World For Rick Steves? in Media Insider on 10/15/2019
  

  U.S. travel writer and TV personality Rick Steves is -- well, there's no really kind way to put this -- a weenie.

• The Difference Between Right-Wing And Left-Wing Media Brain in Media Insider on 10/08/2019
  

  I hesitate to put yet another wall between conservatives and liberals. But, in seeking answers to complex questions, I think we have to be open about our differences.

• Trump's Impeachment: Biggest Media Showdown Of All Time? in Media Insider on 10/01/2019
  

  Let's look at past impeachment proceedings in the context of the media landscape, and how it's changed.

• The Internet: Nasty, Brutish And Short in Media Insider on 09/24/2019
  

  There's a reason why social media is so addictive: All the content is aimed directly at our "Thinking Fast" hot buttons.

• Why Elizabeth Warren Wants to Break Up Big Tech in Media Insider on 09/17/2019
  

  Warren writes that "today's big tech companies have... too much power over our economy, our society, and our democracy."

• This is Why We Can't Have Nice Things in Media Insider on 09/09/2019
  

  How do we manage our personal data? Who owns it? When we answer those questions, let's do it as people, and not marketers.

Comments by Gordon All comments by Gordon

• This Election, Canucks Have Been 'Zucked' by Gord Hotchkiss (Media Insider on 10/22/2019)
  

  Thanks George. I appreciate the shout out. By the way, for those that are interested, Trudeau’s Liberals won a minority government, but the Conservatives actually won the popular vote: 34.4% vs 33.06% for the Liberals. It was a very close election. 

• The Difference Between Right-Wing And Left-Wing Media Brain by Gord Hotchkiss (Media Insider on 10/08/2019)
  

  Thanks for the catch Jack. I'll let the editor know.

• Personal Endeavor In The Age Of Instant Judgement by Gord Hotchkiss (Media Insider on 05/21/2019)
  

  That's the thing Paula..they passed the books a few seasons back and have been going on their own since. That seems to be the biggest source of criticism.

• Clear, Simple -- And Wrong by Gord Hotchkiss (Media Insider on 04/02/2019)
  

  Thank you Nicholas...Gord (or Gary)..whatever works...

• Beijing's Real-Life 'Black Mirror' Episode by Gord Hotchkiss (Media Insider on 02/26/2019)
  

  Phillip..it does, from a Western perspective. Ironically, this other perpspective was posted today: https://www.technologyreview.com/the-download/613027/chinas-social-credit-system-isnt-as-orwellian-as-it-sounds/

• Why We No Longer Want To Know What's True by Gord Hotchkiss (Media Insider on 08/28/2018)
  

  Not true Paula...MP has always had my back. From Ken (Fadner) on down I have had nothing but support from the folks at MediaPost.

• Advertising Meets Its Slippery Slope by Gord Hotchkiss (Media Insider on 05/08/2018)
  

  George...I agree with you from a purely transactional basis - this type of data is more actionable. I was looking at this from more of a branding/psychological basis. If there's one thing we've learning about marketing - it's that it's happening at all levels and on multiple fronts. For me, the selective segmentation of markets based on belief proclivity and then manipulating the information fed to that segment is a canary in a coalmine.

• What The Hell Is 'Time Spent' With Advertising, Anyway? by Gord Hotchkiss (Media Insider on 04/03/2018)
  

  Jack...sure..content deserves to be paid for. I'm not arguing that. What I'm arguing against is the oversimplification of the answers to that problem.

• Too Many Fish In The Sea: The Search For Brand Love by Gord Hotchkiss (Online Spin on 02/21/2017)
  

  Thanks Esther. Ordered and in my Kindle "to read" queue. Stay tuned!

• The Vanishing Value Of The Truth by Gord Hotchkiss (Online Spin on 01/24/2017)
  

  I should have let Clint write the column..as he has much more expertise in Alternate Facts than I do. Your link is taken from an angle to show a full crowd. A much more objective analysis is here:http://www.usatoday.com/story/news/politics/2017/01/24/fact-check-inauguration-crowd-size/96984496/. But at the end of the day..I'm probably not going to change what you believe based on verifiable facts..and that was the whole point of the column.

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