Harvey Chipkin
Member since November 2010Contact Harvey- Freelance writer Harvey Chipkin
- 71 Carteret Street
- Bloomfield New Jersey
- 07003 USA
Articles by Harvey All articles by Harvey
- Driving Home Marketing Messages in
Marketing Insider on
03/18/2020
How Visit Tampa Bay developed an out-of-home campaign using cars wrapped in ad messages.
- Privacy, Please: Another Challenge For Travel Marketers in
Marketing Insider on
02/18/2020
Travel marketers are particularly vulnerable to consumer concerns about privacy.
- Icons or 'Authentic' Travel Experiences? How To Deliver Both in
Marketing Insider on
01/16/2020
Research showed travelers want to get a "real" feel for a destination, but not miss out on the must-sees, either.
- Pursuing Personalization in
Marketing Insider on
12/11/2019
By using available customer information more intelligently, travel providers can deliver offers that consumers really want.
- Driving Loyalty Through Faster Communication in
Marketing Insider on
11/13/2019
JetBlue, an early customer of tech firm Gladly's platform, is using that solution to roll out live-chat capability from within its mobile app.
- For Travel Marketers, Timing is the Answer in
Marketing Insider on
10/21/2019
When are travelers actually thinking about -- and, more importantly, booking -- trips? When should marketers be reaching them?
- Tennis And Luxury Hotels: A Perfect Match in
Marketing Insider on
09/11/2019
Two hotels hosted lavish media/client events featuring high-profile tennis champions during the week leading up to the U.S. Open.
- Marketing Travel When There's Too Much Demand in
Marketing Insider on
08/08/2019
Many travel companies are dealing with the dilemma in sensible way by steering travelers to other destinations and encouraging travel in the off season.
- Reading Between The Clicks in
Marketing Insider on
07/09/2019
A company called Decibel says it has developed technology to understand what's happening as potential customers move their cursors around a website, before they click.
- Travel: Targeting the Under-10 Crowd in
Marketing Insider on
06/10/2019
For more than eight in 10 travelers, planning a family trip is a collaborative activity for the entire family, including the youngest members of the household,
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