- Teens Select Media Laden Destinations for Dating
Research Brief, Jack Loechner - Monday, July 16, 2007
Online Testing eXchange recently released results of its teen study today reveali ...
- More Lookers Than Doers For User Generated Content
Research Brief, Jack Loechner - Friday, July 13, 2007
A recent article by eMarketer found that, even taking into account t ...
- Retiring Boomers Important in Hand-off to Younger Employees
Research Brief, Jack Loechner - Thursday, July 12, 2007
A recent survey of 28,000 employers in 25 countries, by Manpower, reveal ...
- Phone Surveys Skewed by Cell-Only Homeowners
Research Brief, Jack Loechner - Wednesday, July 11, 2007
According to government statistics released last month, reports a recent PEWresearch stud ...
- Consumers Spend More on Electronics if Studied First on Web
Research Brief, Jack Loechner - Tuesday, July 10, 2007
According to new research from Yahoo! and ChannelForce, consumers who search onli ...
- One Megapixel Camera Phones Are Now "Table Stakes"
Research Brief, Jack Loechner - Monday, July 9, 2007
According to a market study by Strategy Analytics, one third of t ...
- Attractive Demographics at Second Tier Video Sites
Research Brief, Jack Loechner - Friday, July 6, 2007
comScore recently released a study from its comScore Video Metrix service ...
- Global Entertainment and Media Spending Accelerated by Convergent Platforms
Research Brief, Jack Loechner - Thursday, July 5, 2007
According to PricewaterhouseCoopers Global Entertainment and Media Outlook, the global Entertainment &am ...
- Brands Are Just Marketing Tools Say Teens
Research Brief, Jack Loechner - Saturday, June 30, 2007
According to a new Teen+Brands study by Viacom's The N channel, near ...
- IT Execs Extend Trust to Social Media in Making Purchase Decisions
Research Brief, Jack Loechner - Tuesday, July 3, 2007
A new study by ITtoolbox confirms that today's Information Technology decision-makers a ...
- Mobile Video Popularity Suggests Significant Advertising Potential
Research Brief, Jack Loechner - Monday, July 2, 2007
Telephia recently announced the latest research from the Mobile Video Report, showi ...
- Let Your Keyboard Do The Walking
Research Brief, Jack Loechner - Friday, June 29, 2007
comScore recently released its qSearch Internet Yellow Page search rankings for ...
- Truly Affluent Boomers Make Their Own Financial Decisions
Research Brief, Jack Loechner - Thursday, June 28, 2007
According to new research from Focalyst, though virtually all members of t ...
- Burgeoning Economy To Unleash Huge Wave Of Consumer Spending In Urban China
Research Brief, Jack Loechner - Wednesday, June 27, 2007
A McKinsey study entitled "Serving the new Chinese Consumer," reported by Dia ...
- Women Tightening Purse Strings For Next Six Months
Research Brief, Jack Loechner - Tuesday, June 26, 2007
The latest BIGresearch study, and light-hearted analysis on the State of t ...
- Cell Phone and Movie Ads Boost Radio in First Quarter
Research Brief, Jack Loechner - Monday, June 25, 2007
According to the The Radio Advertising Bureau, local revenue, comprising over two-thir ...
- Black and White and Not Very Read
Research Brief, Jack Loechner - Friday, June 22, 2007
According to a recent Harris Poll, in a survey of adults ...
- DM Mail More Likely to be Opened Than Unsolicited EMail
Research Brief, Jack Loechner - Thursday, June 21, 2007
A recent survey by International Communications Research, commissioned by Pitney Bowes fou ...
- 30s Beat 15s In Online Video Advertising Study
Research Brief, Jack Loechner - Wednesday, June 20, 2007
A recent study by the Online Publishers Association (OPA), looking at t ...
- Users More Tolerant of Spam, But Say it Degrades Integrity of eMail
Research Brief, Jack Loechner - Tuesday, June 19, 2007
According to the Pew Internet & American Life Project February-March 2007, writt ...
- $273 Million Premium SMS Revenue is a Third of Mobile Content Revenue
Research Brief, Jack Loechner - Monday, June 18, 2007
According to the new Telephia Premium SMS Report, Premium SMS revenues total ...
- Communications Radio Advertisers Show Biggest Growth in 1stQ 2007
Research Brief, Jack Loechner - Friday, June 15, 2007
The Radio Advertising Bureau, in the recent release of 1st Quarter 20 ...
- 70 Percent of U.S. Web Users Streamed Video in March
Research Brief, Jack Loechner - Thursday, June 14, 2007
comScore released its comScore Video Metrix rankings for March 2007, showing Goog ...
- Newspapers World's Second Largest Ad Medium
Research Brief, Jack Loechner - Wednesday, June 13, 2007
According to the World Association of Newspapers Newspaper recent release, global newspap ...
- Q1 Web Advertising 26% More Than Q1 '06
Research Brief, Jack Loechner - Tuesday, June 12, 2007
According to a recent IAB release, Internet advertising revenues reached a n ...
- Not All Product Placement is Equal
Research Brief, Jack Loechner - Monday, June 11, 2007
According to a just-released analysis of BIGresearch's Simultaneous Media Survey of ov ...
- Advertising Trust Varies by Medium and Viewer Age
Research Brief, Jack Loechner - Friday, June 8, 2007
Because of Yahoo's interest in Bebo (a next generation social networking si ...
- Multiple Images and Unidentifiable "From" Names Trigger Spam Filters
Research Brief, Jack Loechner - Thursday, June 7, 2007
The primary findings of the Lyris EmailAdvisor ISP Deliverability Report Card f ...
- First Quarter Newspaper Print Ads Down, Online Up
Research Brief, Jack Loechner - Wednesday, June 6, 2007
According to preliminary estimates from the Newspaper Association of America, advertising expenditur ...
- Tech Buyers Go Deep For Information and Bite on White Papers
Research Brief, Jack Loechner - Tuesday, June 5, 2007
While searching for connection options to help technology marketers align their strategi ...