- New Web Sites for Online Retailers
Research Brief, Jack Loechner - Friday, January 30, 2009
According to Internet Retailer's recent monthly survey, retailers are creating interactive pa ...
- More Entertainment on Computer Than TV for Millenials
Research Brief, Jack Loechner - Thursday, January 29, 2009
According to Deloitte's State of the Media Democracy survey, three-quarters of Millennia ...
- Change Noted In Consumer Spending Expectations
Research Brief, Jack Loechner - Wednesday, January 28, 2009
According to the latest ChangeWave survey of U.S. consumers, conducted January 5- ...
- Ad Specialties Lowest Cost-Per-Impression
Research Brief, Jack Loechner - Tuesday, January 27, 2009
According to a new research study conducted by the Advertising Specialty Institu ...
- Non-catalog Direct Mail and Acculturation Segmentation Boost Hispanic Response
Research Brief, Jack Loechner - Monday, January 26, 2009
A new survey from the Direct Marketing Association, complementing earlier research th ...
- Line Length Matters
Research Brief, Jack Loechner - Friday, January 23, 2009
According to a new study by Epsilon on the importance of t ...
- Online and Interactive Video Advertising Hot for 2009
Research Brief, Jack Loechner - Thursday, January 22, 2009
According to a recent survey of more than 400 senior-level decision maker ...
- Legacy Media and New Media Meld: Mass Communications Succumb to Communications by the Masses
Research Brief, Jack Loechner - Wednesday, January 21, 2009
According to the third annual U.S. Media Myths & Realities survey ...
- Five Billion Mobiles Worldwide By 2012
Research Brief, Jack Loechner - Tuesday, January 20, 2009
According to Informa Telecoms & Media's Global Mobile Forecasts, annual revenues fr ...
- Magazine Advertising Down, But Household Basics Endured
Research Brief, Jack Loechner - Monday, January 19, 2009
According to Publishers Information Bureau (PIB), total magazine rate-card-reported advertising revenue f ...
- News No Longer Newspaper's Forte
Research Brief, Jack Loechner - Friday, January 16, 2009
According to the Pew Research Center for the People & the Pres ...
- Back To Basics For Marketers
Research Brief, Jack Loechner - Thursday, January 15, 2009
The Marketing Executives Networking Group (MENG) and Anderson Analytics, in its seco ...
- Less Frequent Internet Users Closing The Gap
Research Brief, Jack Loechner - Wednesday, January 14, 2009
According to a recent Gallop Poll, Americans' frequent use of the Intern ...
- Gas Savings Go To Groceries
Research Brief, Jack Loechner - Tuesday, January 13, 2009
According to the results of nationwide research from retail analytics firm Precim ...
- Huh? Green Monday Amidst Black Friday and Cyber Monday
Research Brief, Jack Loechner - Monday, January 12, 2009
According to Compete's latest Retail blog, including details about "peaking" holiday shoppi ...
- Pre-Shop Customer Reviews Important to Online Customers
Research Brief, Jack Loechner - Friday, January 9, 2009
Nielsen Online, studying the holiday mindset of the U.S. online shopper, fou ...
- Downloading TV and Watching Video Online Biggest Gainers in 2008
Research Brief, Jack Loechner - Thursday, January 8, 2009
According to new data from Mediamark Research & Intelligence, (MRI), downloading ...
- Holiday Online Spending Grew in Big Buck Households, And Beat Stores in Some Categories
Research Brief, Jack Loechner - Wednesday, January 7, 2009
Trends in online spending outperformed offline in several key product categories, sa ...
- Broadband Adds Subscribers As HDTV Owners Increase
Research Brief, Jack Loechner - Tuesday, January 6, 2009
According to the Leichtman Research Group, the twenty largest cable and telepho ...
- Display Ads Lift Searching
Research Brief, Jack Loechner - Monday, January 5, 2009
According to 12 months of proprietary Specific Media Ad Effectiveness data, ...
- Video At Work... On The Desk!
Research Brief, Jack Loechner - Friday, January 2, 2009
Nielsen Online says with a 96 percent broadband penetration among at-work W ...
- Kids Motivated By TV and Print To Visit Web
Research Brief, Jack Loechner - Thursday, January 1, 2009
According to MRI's 2008 American Kids Study, children ages 6-11 are increasing ...