- Rabbit Ears Clipped; WWW Gets Nod
Research Brief, Jack Loechner - Monday, June 6, 2011
According to research from the Consumer Electronics Association, about 10% of pay- ...
- Radio Beaming Up
Research Brief, Jack Loechner - Friday, June 3, 2011
According to a new release from the Radio Advertising Bureau, radio pos ...
- Book Worms Consuming More
Research Brief, Jack Loechner - Thursday, June 2, 2011
Today's e-book power buyer, someone who buys an e-book at least on ...
- eReaders Found Lying in Bed
Research Brief, Jack Loechner - Wednesday, June 1, 2011
According to the Nielsen recent survey of nearly 12,000 mobile connected devi ...
- Mobile Users Are Ad Clickers
Research Brief, Jack Loechner - Tuesday, May 31, 2011
According to the Mojiva Mobile Audience Guide, 60% of mobile users cli ...
- Hispanic Magazine Advertising Rebounds
Research Brief, Jack Loechner - Monday, May 30, 2011
According to Hispanic Magazine Monitor estimates released by Media Economics Group, ...
- Net Broadband Subscribers Continue to Grow
Research Brief, Jack Loechner - Friday, May 27, 2011
In a new release from the Leichtman Research Group, the nineteen large ...
- (Dis)Integrated Marketing Hurdles
Research Brief, Jack Loechner - Thursday, May 26, 2011
The opportunity to understand what marketers are thinking and doing during ...
- Social Networks Appealing To Affluents
Research Brief, Jack Loechner - Wednesday, May 25, 2011
Among the general population, the main reason cited for connecting with bran ...
- Mobile Search And Shopping Intersecting
Research Brief, Jack Loechner - Tuesday, May 24, 2011
A recent report from Chief Marketer focuses our attention on a n ...
- Fuel Costs Not Deterring Vacationers
Research Brief, Jack Loechner - Monday, May 23, 2011
According to Trip Advisor, 86% of travelers are planning leisure trips th ...
- Virtually Informed
Research Brief, Jack Loechner - Friday, May 20, 2011
Recently released research from Unisfair shows that virtual engagement is the n ...
- Enroll A Brand Advocate
Research Brief, Jack Loechner - Thursday, May 19, 2011
According to a research study conducted by Dr. Kathleen R. Ferris-Costa, Universi ...
- Modern Mom More Than "... A Regular Woman"
Research Brief, Jack Loechner - Wednesday, May 18, 2011
According to a recent Nielsen Company study, 34% of American households a ...
- Primary Agencies In Jeopardy If Reviewed
Research Brief, Jack Loechner - Tuesday, May 17, 2011
Only 55% of marketers state they would consider using their primary agen ...
- Facebook Delivers Ads
Research Brief, Jack Loechner - Monday, May 16, 2011
According to a comScore overview of the U.S. online display advertising mark ...
- Smartphones Obsolete In A Year
Research Brief, Jack Loechner - Friday, May 13, 2011
According to Retrevo's Technology Life Cycle analysis, a new study, 62% ...
- Digital Marketing Planning
Research Brief, Jack Loechner - Thursday, May 12, 2011
According to a new study from Adobe Systems, almost three-quarters of business ...
- Social Network Advertising Nudges, Doesn't Drive
Research Brief, Jack Loechner - Wednesday, May 11, 2011
According to a recently released report, a collaboration between Forrester Research a ...
- Case Study: Testing On The Fly
Research Brief, Jack Loechner - Tuesday, May 10, 2011
Since "Testing" was a significant subject at last week's Conference by Mediapo ...
- No Joy in Mudville, But Cybernetically, Yellow Pages Fly
Research Brief, Jack Loechner - Monday, May 9, 2011
According to Simba Information's latest report from David Goddard and the edito ...
- TV Trends
Research Brief, Jack Loechner - Friday, May 6, 2011
According to Trends in TV Viewing from the Nielson Company, new a ...
- Moms Need Social Sharing For Show & Tell And Listen & Learn
Research Brief, Jack Loechner - Thursday, May 5, 2011
A new study, from Lucid Marketing with Moms.com, "How U.S. Moms Sha ...
- Small Business Investing in Growth
Research Brief, Jack Loechner - Wednesday, May 4, 2011
According to the American Express OPEN Small Business Monitor, more small busine ...
- Tablets Have Not Captured All Digital Book Readers
Research Brief, Jack Loechner - Tuesday, May 3, 2011
According to media and publishing forecast firm Simba Information's "Trade E-Book Publishi ...
- Like It or Leave It
Research Brief, Jack Loechner - Monday, May 2, 2011
According to a 2011 National Online Consumer Behavior study by CityGrid Med ...
- Presentations Go Mobile
Research Brief, Jack Loechner - Friday, April 29, 2011
According to the new SlideRocket Presentation Index, mobile presentation views have skyrocket ...
- Custom Content Gets Digital Platforms
Research Brief, Jack Loechner - Thursday, April 28, 2011
According to Characteristics Study: Content Marketing in America for 2011, by t ...
- Newspapers Deliver; Consumers Take Action
Research Brief, Jack Loechner - Wednesday, April 27, 2011
According to data from Frank N. Magid Associates, newspaper advertising is t ...
- Digital Overload
Research Brief, Jack Loechner - Tuesday, April 26, 2011
According to new The Digital Lifestyle survey by Magnify.net in April, consume ...