- Media Agency Of The Year: IPG Mediabrands
Agency of the Year, Joe Mandese - Friday, January 31, 2025
"Reimagining our orchestration strategy to get the best out of all ...
- Ad Market Remains Volatile, Decelerates Due To Political Uncertainty
Planning & Buying Insider, Joe Mandese - Friday, January 31, 2025
"Early pacing data in 2025 shows that brands are starting to tr ...
- Holding Company Of The Year: Omnicom
Agency of the Year, Joe Mandese - Thursday, January 30, 2025
Omnicom - especially in terms of its vision, internal innovation and overa ...
- How Trump Blamed His Own Policies For This Week's Deadly Air Crash
Red, White & Blog, Joe Mandese - Thursday, January 30, 2025
You need to go wayback for that one, but the good ne ...
- Independent Agency Of The Year: Giant Spoon
Agency of the Year, Joe Mandese - Tuesday, January 28, 2025
This marks the fifth time in over a decade that MediaPost h ...
- Ad Market Re-Accelerates At Year-End, Expands 8.5% In 2024
MediaDailyNews, Joe Mandese - Monday, January 27, 2025
December tied for the second-highest growth month of the year, matching August ...
- Cover Story: PMG Lands Hearst
MediaDailyNews, Joe Mandese - Monday, January 27, 2025
Hearst's first-ever cross-division AOR will handle media strategy and creative, including ...
- Make America Wayback Again
Red, White & Blog, Joe Mandese - Friday, January 24, 2025
TheSkimm did it. Wouldn't it be great if others followed its le ...
- MRC Completes Nielsen Process: Big Data+ Method Deemed Accredited
MediaDailyNews, Joe Mandese - Wednesday, January 22, 2025
"This effort marks the first time MRC has accredited a hybrid panel/big-da ...
- GroupM Restructures Global Leadership, Taps McKinsey's Del Greco As Global COO
MediaDailyNews, Joe Mandese - Tuesday, January 21, 2025
"Thrilled to welcome Emily Del Greco as our new Global COO, bringi ...
- Aligning Inventory With Plan Criteria, Now There's An App For That
Planning & Buying Insider, Joe Mandese - Wednesday, January 22, 2025
Dubbed "Media Signal Select," the beta version of this new planning a ...
- Apropos Of Nothing: Sieg Heil
Marketing Politics Weekly, Joe Mandese - Tuesday, January 21, 2025
If a picture is worth a thousand words, this video of Tru ...
- Democracy Dies In Overplaying News Safety
Red, White & Blog, Joe Mandese - Tuesday, January 21, 2025
Just as the House Judiciary Committee begins probing Omnicom and Interpublic f ...
- IPG Brass Reap $80M 'Golden Parachute' From Omnicom Deal
MAD, Joe Mandese - Sunday, January 19, 2025
The payments include $49 million to CEO Philippe Krakowsky, $15.7 million ...
- TikTok: 'We Are Fortunate' Trump Is Taking Office, Please Stay Tuned
MediaDailyNews, Joe Mandese - Sunday, January 19, 2025
"My decision on TikTok will be made in the not too dista ...
- TikTok Restores Service, Plans To Work With Trump On Permanent Solution
MediaDailyNews, Joe Mandese - Sunday, January 19, 2025
"With our approval, it is worth hundreds of billions of dollars ...
- Kantar Media Sold For $1B
MediaDailyNews, Joe Mandese - Monday, January 20, 2025
Kantar Media operates media audience measurement services in more than 60 marke ...
- Hybrid Warfare: A Post-Buy Analysis
Red, White & Blog, Joe Mandese - Monday, January 20, 2025
According to the analysis by Stagwell's Assembly unit, "hybrid" political buys fund ...
- Obit: Pioneering Digital/CRM Exec David Baker, Dead At 58
MediaDailyNews, Joe Mandese - Thursday, January 16, 2025
"David, throughout his life, was always the smartest person in the room ...
- Politics As Not-So-Usual: 'Shared Competitive,' The $10B Midterm Cycle
Planning & Buying Insider, Joe Mandese - Friday, January 17, 2025
WASHINGTON, DC -- "The first $10 billion midterm cycle," Assembly political chi ...
- Billups Recruits Somanathan As Chief Global Growth Officer
People on the Move, Joe Mandese - Wednesday, January 15, 2025
Ranganathan Somanathan is a long-time Asia-Pacific media agency chief (Publicis Media, Omnic ...
- Perchance To Advertise: 'Dream Ads' Not Just A Fictional Scenario
Media 3.0, Joe Mandese - Wednesday, January 15, 2025
"To just really manifest that connection in people's minds and to hopeful ...
- S4's Monks Taps Meeker For AI Innovation
People on the Move, Joe Mandese - Tuesday, January 14, 2025
Long-time agency innovation exec Dave Meeker has been named executive vice president- ...
- Criteo Taps Dentsu America's Komasinski As CEO
MAD, Joe Mandese - Tuesday, January 14, 2025
Dentsu has named Giulio Malegori chairman and acting CEO of Dentsu Americ ...
- The Smith Report: How Trump Weaponized Media To Spark An Insurrection
Red, White & Blog, Joe Mandese - Tuesday, January 14, 2025
Apologies for using Google's NotebookLM to get to the gist, but ...
- Omnicom Added As Defendant In Flywheel 'Trade Secrets' Suit
MediaDailyNews, Joe Mandese - Monday, January 13, 2025
The amended complaint filed by Compass Marketing claims damages exceed $24 billio ...
- T-Mobile Buying Vistar Media For $600M In Cash
MediaDailyNews, Joe Mandese - Monday, January 13, 2025
Vistar will be merged with the carrier's burgeoning Advertising Services unit, creati ...
- X To Add Multiple New Defendants In Ad Boycott Suit
MediaDailyNews, Wendy Davis, Joe Mandese - Monday, January 13, 2025
Elon Musk's X Corp. will attempt to add "multiple" defendants to h ...
- Havas Revises 2024 Results Upward, Says It Is Well Positioned
MAD, Joe Mandese - Wednesday, January 8, 2025
Havas, which recently spun off from Vivendi as an independent publicly trad ...
- Musk To Stagwell's Penn: 'We Have The Potential For A Golden Age'
MediaDailyNews, Joe Mandese - Thursday, January 9, 2025
"I guess it will be a bit like being retired," Elon Mu ...