- Ford's Fiesta Is Headed For The Hills Of Tennessee
Marketing Daily, Karl Greenberg - Tuesday, June 1, 2010
Ford is leveraging the connection between music lovers and its Fiesta wi ...
- Lexus LFA Breaks Champagne Flute
Raw, Karl Greenberg - Wednesday, June 2, 2010
Lexus is breaking a new ad campaign on Wednesday that features t ...
- Florida Labors To Demonstrate Unsullied Coastline
Marketing Daily, Karl Greenberg - Tuesday, June 1, 2010
In addition to online banner ads on target-market newspaper Web sites, the ...
- Ducati Offers 'Excuse' For A Tuscan Vacation
Marketing Daily, Karl Greenberg - Tuesday, June 1, 2010
"Typically, customers fly to Milan and rent a motorcycle or car f ...
- Fiesta at Bonnaroo
Raw, Karl Greenberg - Tuesday, June 1, 2010
Ford launched Fiesta last month, but the company is continuing the gra ...
- Farewell To Wes Brown
Marketing Daily, Karl Greenberg - Thursday, May 27, 2010
We took a walk, had coffee, talked about Coda. Seeing him ...
- Household Cleaners Get Greener All The Time
Marketing Daily, Karl Greenberg - Thursday, May 27, 2010
A report from Packaged Facts says eco-friendly is where the opportunity i ...
- Bridgestone Gets NHL Winter Classic For 5 Years
Marketing Daily, Karl Greenberg - Wednesday, May 26, 2010
"The key is that it's truly a North American partnership, because ...
- Deloitte: More To Travel Over Holiday Weekend
Marketing Daily, Karl Greenberg - Wednesday, May 26, 2010
People are using mobile devices to plan travel. Ten percent of responden ...
- Extended Wear: Bridgestone Drives NHL Partnership
MediaDailyNews, Karl Greenberg - Wednesday, May 26, 2010
Bridgestone has signed a five-year deal extending its relationship with the Nation ...
- Ewanick Steers Caddy, Agency Down New Path
Marketing Daily, Karl Greenberg - Tuesday, May 25, 2010
An insider source tells Marketing Daily that General Motors' marketing chief h ...
- Kia Hamsters Snicker At Cubist Competition
Marketing Daily, Karl Greenberg - Tuesday, May 25, 2010
There's also a line of T-shirts, hats and hoodies with a hamst ...
- NRDC Launches Ad Push To Convince Congress on Clean Energy
Raw, Karl Greenberg - Wednesday, May 26, 2010
While the good folks at BP are considering whether or not ...
- Bridgestone Gets NHL Winter Classic for 5 Years
Raw, Karl Greenberg - Wednesday, May 26, 2010
Bridgestone has signed a five-year deal extending its relationship with the Nation ...
- Toyota's Scion Takes The Kids For A Ride
Marketing Daily, Karl Greenberg - Monday, May 24, 2010
Jack Hollis, VP of Scion, tells Marketing Daily that the eight-week-long "Unlo ...
- Genesee Tries Ironic Touch For Genny Light
Marketing Daily, Karl Greenberg - Monday, May 24, 2010
The campaign comprises radio, point-of-purchase, social media and online videos that pos ...
- Ewanick Working with BBH and Caddie To Change Theme
Raw, Karl Greenberg - Tuesday, May 25, 2010
General Motors is moving fast to realign agencies, with new head ...
- More on Genny Light's new "Official Beer of Chet Hammerton" Campaign
Raw, Karl Greenberg - Tuesday, May 25, 2010
I wrote a story out today on Genny Light beer. Well, Jas ...
- The Hamsters Return, And This Time They're Dressed
Raw, Karl Greenberg - Tuesday, May 25, 2010
Kia and its agency got a lot of good buzz and kud ...
- The Marketing Arm Hires New Wireless Practice Leader
Raw, Karl Greenberg - Tuesday, May 25, 2010
The Marketing Arm has tapped Eric Holmen for SVP for business developme ...
- Burger King Put Wings On Pig For BBQ Ribs
Marketing Daily, Karl Greenberg - Friday, May 21, 2010
Burger King is launching a TV and point-of-purchase campaign for a limited-ti ...
- Industry, ANA Respond To Processed Meat Report
Marketing Daily, Karl Greenberg - Friday, May 21, 2010
Janet Riley, SVP and head of public affairs, at American Meat Institu ...
- Scion Takes a Virtual Road Trip
Raw, Karl Greenberg - Monday, May 24, 2010
Scion is launching its next-gen tC compact car with an online competitio ...
- Susan Docherty Gets Her Passport Stamped, Makes Room for Ewanick
Raw, Karl Greenberg - Monday, May 24, 2010
General Motors has shifted Susan E. Docherty to GM VP, International Operation ...
- Brancheau Grabs Veep Marketing Spot at Nissan
Raw, Karl Greenberg - Monday, May 24, 2010
Nissan has tapped Jon Brancheau to the VP marketing spot vacated recent ...
- Memorial Day Should Boost May's Slow Sales Start
Marketing Daily, Karl Greenberg - Thursday, May 20, 2010
Jeff Schuster, executive director of global forecasting at J.D. Power and Associat ...
- Henkel Looks To Lock Down Brand Awareness
Marketing Daily, Karl Greenberg - Friday, May 21, 2010
Tim Ferguson, North American marketing director for Loctite, tells Marketing Daily th ...
- Mercedes Cuddles Up To The Gen Y Consumer
Marketing Daily, Karl Greenberg - Wednesday, May 19, 2010
Mercedes-Benz marketing VP Steve Cannon talks about how the brand is goi ...
- ANA Session Explores Emotion, Function Junction
Marketing Daily, Karl Greenberg - Wednesday, May 19, 2010
Dan Germain, head of creative for UK fruit drink brand Innocent Drink ...
- Would A Boxer By Any Other Name ...
Marketing Daily, Karl Greenberg - Tuesday, May 18, 2010
In a world of alphanumeric brands, where even hip hop artists ha ...