- Svedka Now Fastest-Growing Spirits Brand In America
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, January 11, 2011
Cheap Vodka is in. Well-reviewed vodkas that sell for 10 bucks ...
- Chevy Region Adds Augmented Reality To Events
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, January 11, 2011
One of Chevrolet's East Coast sales regions is testing a new technolo ...
- Ally's CMO Rebrands Bank
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, January 11, 2011
Sanjay Gupta was central to the former GMAC's rebranding as Ally Ban ...
- Starbucks Wants You To Know About Seattle's Best Coffee
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, January 11, 2011
The 40-year-old brand hasn't dialed up the advertising -- until now. ...
- McDonald's Oatmeal Violates Vt.'s Stringent Maple Laws
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, January 11, 2011
Just as there are no actual ribs in a McDonald's McRib, the ...
- At The Show: Small, Electric, Crossover And Coupe
Marketing Daily, Karl Greenberg - Monday, January 10, 2011
During the first day of the North American International Auto Show ...
- Ford Preps 'Truck of the Year' Road Trip Contest
Marketing Daily, Karl Greenberg - Monday, January 10, 2011
Ford will soon extend the online component of the Explorer campaign wi ...
- General Motors And NBC Sign Deal For Olympics
Raw, Karl Greenberg - Tuesday, January 11, 2011
General Motors, an advertiser on NBC coverage of the Olympics since t ...
- Democrats Converge On Detroit For Auto Show
Around the Net In Brand Marketing, Karl Greenberg - Monday, January 10, 2011
House Whip Steny Hoyer of Maryland as well as Michigan's own Re ...
- New GM CEO Akerson Likes The 'P' Word Just Fine
Around the Net In Brand Marketing, Karl Greenberg - Monday, January 10, 2011
That's "P" for "paranoid." The 62-year-old former Navy officer works late a ...
- Ford's Kazak Steps Into The Light
Around the Net In Brand Marketing, Karl Greenberg - Monday, January 10, 2011
This month Ford will likely turn an $8.2 billion profit, its be ...
- U.S. Postal Service To Try Gift Cards
Around the Net In Brand Marketing, Karl Greenberg - Monday, January 10, 2011
The U.S. Postal Service, which is cutting its officer lists by 1 ...
- Xtranormal Web Videos Heading To TV
Around the Net In Brand Marketing, Karl Greenberg - Monday, January 10, 2011
GEICO AOR Martin Agency has made several TV spots that ditch t ...
- Retailers Cater To Male Shoppers
Around the Net In Brand Marketing, Karl Greenberg - Monday, January 10, 2011
Men's grooming, which crosses several health and beauty care categories, has lo ...
- Microsoft's Xbox Kinect Beyond Hackers, Hobbyists
Around the Net In Brand Marketing, Karl Greenberg - Monday, January 10, 2011
Soon, it may help NASA scientists teleconference in three dimensions. ...
- Reports: Verizon Appears Poised To Offer IPhone
Around the Net In Brand Marketing, Karl Greenberg - Monday, January 10, 2011
It has scheduled a press conference in New York on Tuesday ...
- Mini Takes On Monsters In New Global Campaign
Marketing Daily, Karl Greenberg - Friday, January 7, 2011
Mini is launching a campaign that starts with 3D in-cinema ads a ...
- The Ted Williams Story For Marketers
Marketing Daily, Karl Greenberg - Friday, January 7, 2011
"We need to be flexible and nimble when stories pop up. Kra ...
- Toyota Puts Prius On Family Plan
Marketing Daily, Karl Greenberg - Monday, January 10, 2011
At the Detroit auto show Toyota's general manager Bob Carter unveiled t ...
- Buick Aims For Compact Lux With Verano
Raw, Karl Greenberg - Monday, January 10, 2011
General Motors' Buick division is going after Audi and Lexus with t ...
- Homeless Man Is New Voice Of Kraft Mac 'n' Cheese
Around the Net In Brand Marketing, Karl Greenberg - Friday, January 7, 2011
A Kraft spokesperson says the company saw a YouTube video about T ...
- Volkswagen Sets Sights On Toyota And Honda
Around the Net In Brand Marketing, Karl Greenberg - Friday, January 7, 2011
Volkswagen is putting into action its plan to take on the b ...
- Subway, Domestic Automakers Top 2010 Positive Buzz
Around the Net In Brand Marketing, Karl Greenberg - Friday, January 7, 2011
Last year, Subway earned the most positive buzz among adult consumers, accordi ...
- Staples Sticking To Promotional Products This Year
Around the Net In Brand Marketing, Karl Greenberg - Friday, January 7, 2011
In 2009, companies spent $16 billion on branded promotional merchandise like pen ...
- Jessica Szohr, Star Of 'Gossip Girl,' Pitches Sobe In 'SI' Swimsuit Issue
Around the Net In Brand Marketing, Karl Greenberg - Friday, January 7, 2011
"Gossip Girl"'s Jessica Szohr, who plays Vanessa Abrams in the show, wi ...
- 2012 Civic Comes To Detroit: Will It Be Honda's Hero?
Around the Net In Brand Marketing, Karl Greenberg - Friday, January 7, 2011
It must be a new Civic good enough to prove that Hon ...
- Top Marketing Exec At Anheuser-Busch Is Leaving
Around the Net In Brand Marketing, Karl Greenberg - Friday, January 7, 2011
Keith Levy, Anheuser-Busch's VP-marketing, is leaving the brewer, which has struggled ...
- Poultry Icon Tyson Loses Battle With Cancer
Around the Net In Brand Marketing, Karl Greenberg - Friday, January 7, 2011
Donald Tyson, 80 was the son of Tyson Foods' founder John Tys ...
- Q&A: Cadillac Is Defining Luxury On Its Own Terms
Marketing Daily, Karl Greenberg - Thursday, January 6, 2011
The ads use the "New Standard of the World" tagline by Fallo ...
- Traditional, Digital Back Ford's 'Focus Rally: America'
Marketing Daily, Karl Greenberg - Thursday, January 6, 2011
Ford's Jeff Eggen says, "Fiesta Movement was all about a highly soci ...