- Mulally Succeeds, But Who Succeeds Mulally?
Around the Net In Brand Marketing, Karl Greenberg - Monday, February 13, 2012
Ford CEO Alan Mulally hasn't hinted at a successor even though ...
- Australians Wary Of Nanoparticles
Around the Net In Brand Marketing, Karl Greenberg - Monday, February 13, 2012
In a survey conducted last month and commissioned by the Australian Departme ...
- Call It Love Canal!
Around the Net In Brand Marketing, Karl Greenberg - Monday, February 13, 2012
Forget flowers, how about the sweet scent of King's County effluence? T ...
- Ford Rolls Out ST In Chicago
Marketing Daily, Karl Greenberg - Friday, February 10, 2012
The program has an auto show focus that gives people a chan ...
- Chicago Auto Show Has Performance Focus
Marketing Daily, Karl Greenberg - Friday, February 10, 2012
Jeremy Anwyl, president of Edmunds.com, says that while Chicago is not o ...
- Extended Stay Taps Zimmerman
Marketing Daily, Karl Greenberg - Friday, February 10, 2012
Extended Stay Hotels has tapped Zimmerman Advertising to launch its hospitality a ...
- LifeStyles Condoms Launches Campaign For SKYN
Marketing Daily, Karl Greenberg - Friday, February 10, 2012
LifeStyles Condoms will launch a multi-million dollar global advertising campaign in t ...
- The Future Of The NFL's Big Game
Around the Net In Brand Marketing, Karl Greenberg - Friday, February 10, 2012
The NFL came out of Super Bowl XLVI with positive reactions ...
- Changes Afoot At Ford
Around the Net In Brand Marketing, Karl Greenberg - Friday, February 10, 2012
Two of the most senior and respected members of the Ford Mot ...
- Yum Brands To Grow In China
Around the Net In Brand Marketing, Karl Greenberg - Friday, February 10, 2012
With more than half of Yum! Brands' profits now derived from stor ...
- Cross-Platform Campaigns Boost Recall
Around the Net In Brand Marketing, Karl Greenberg - Friday, February 10, 2012
Advertising is becoming increasingly interconnected, and more marketers are pushing out innovati ...
- Chrysler CMO Says Ad Wasn't Political
Around the Net In Brand Marketing, Karl Greenberg - Friday, February 10, 2012
Chrysler CMO Olivier Franois said the "Halftime in America" Super Bowl ...
- Nissan Lets Fans Build Z-car
Marketing Daily, Karl Greenberg - Thursday, February 9, 2012
Nissan has launched a social media campaign that lets consumers help desi ...
- Gillette Goes To Fashion Week
Marketing Daily, Karl Greenberg - Thursday, February 9, 2012
Procter & Gamble's Gillette brand is focusing on menswear during New Yo ...
- Victoria's Secret Launches V-Day Campaign
Marketing Daily, Karl Greenberg - Thursday, February 9, 2012
Victoria's Secret is launching its "Gorgeous" collection on Valentine's Day. The collecti ...
- Barneys Debuts 'Tree Time' Campaign
Marketing Daily, Karl Greenberg - Thursday, February 9, 2012
Barney's is launching its Spring 2012 Women's designer campaign called "Tree Tim ...
- Ellen/JCP: Haters Are My Motivators
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 9, 2012
The popular television talk show host and comedian Ellen DeGeneres said s ...
- Diamond Foods Puts CEO, CFO On Leave
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 9, 2012
Diamond Foods Inc., one of the world's largest snack companies, placed i ...
- Q&A: Volleyball Star Misty May-Treanor
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 9, 2012
Aside from Sports Illustrated swimsuit models, Misty May-Treanor may be one ...
- Maybach: Mercedes-Benz' $500,000 'Oops'
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 9, 2012
Mercedes-Benz had some very lofty hopes for the Maybach, the super-luxury c ...
- NBA, State Farm 'Experiment' With Shot Clock
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 9, 2012
As part of its All-Star Game plans next weekend in Orlando, t ...
- Wharton Extends The Brand Into Startups
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 9, 2012
The University of Pennsylvania's Wharton School, the 131-year-old business school in Philadelphi ...
- For Loyalty, Major League Gaming Must Be Social
Marketing Daily, Karl Greenberg - Thursday, February 9, 2012
This week, "Marketing Daily" brings you exclusive coverage of the Brand Ke ...
- In Loyalty, Hyundai Leads, Domestics Rise
Marketing Daily, Karl Greenberg - Thursday, February 9, 2012
This week, "Marketing Daily" brings you exclusive coverage of the Brand Ke ...
- Fadmashion Does Fashion Shows In Brooklyn
Marketing Daily, Karl Greenberg - Wednesday, February 8, 2012
Online fashion platform Fadmashion is bringing hipness to the hip center ...
- Mitsubishi Goes Storm Chasing
Marketing Daily, Karl Greenberg - Wednesday, February 8, 2012
Mitsubishi, which has been doing some fairly outrageous marketing over the pa ...
- Wendy's Leads Value Scores
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, February 8, 2012
While many quick-service restaurants touted price in January TV ads, not a ...
- Dealers Ready For Lincoln
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, February 8, 2012
One of the things Ford Motor Co. desperately needs as it rebuil ...
- Target's Jason Wu Sells Out
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, February 8, 2012
Target Corp.'s launch of its latest limited edition collection, by designer Jas ...
- Coors Light Gets On Facebook Mobile
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, February 8, 2012
Facebook is apparently poised to get serious about mobile advertising in t ...