- Kelley Blue Book: August Car Sales To Improve
Marketing Daily, Karl Greenberg - Thursday, August 23, 2012
August new-car sales will hit 1,273,000 units overall, an 18.7% increase fr ...
- Pressured By The Street, Facebook Expands Ads
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 23, 2012
Is the Zuck sacrificing his vision for the Street? The social med ...
- Reasons Why B&N's Nook Is Failing
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 23, 2012
Microsoft invested $300 million in Barnes & Noble's Nook business. But producti ...
- Ex-Audi Exec Looks To Reshape Infiniti
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 23, 2012
It has been around for over 20 years but Infiniti still hasn ...
- Sanjay Gupta Fills Mark LaNeve's Shoes At Allstate
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 23, 2012
Sanjay Gupta will be CMO at Allstate, replacing Mark LaNeve, who resign ...
- False Marketing Suit For Abbot Cholesterol Drug
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 23, 2012
A former Abbott Laboratories saleswoman, Amy Bergman, has filed a federal lawsu ...
- FSA May Ban Consumer Marketing Of Complex Products
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 23, 2012
Can regular people see through the smoke, mirrors and (possible) mendacity behi ...
- Big Bank, Little Customer
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 23, 2012
Community & Southern Bank's ad agency talks in its brand advertising campai ...
- Online Retail Isn't Always Better Retail
Marketing Daily, Karl Greenberg - Wednesday, August 22, 2012
A new mystery shopper study by StellaService suggests that, at least f ...
- Auto Seats Moving Up In The World
Marketing Daily, Karl Greenberg - Wednesday, August 22, 2012
As seats benefit from automakers' focus on making compact and sub-compact ca ...
- Five Challenges For Global CMOs
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, August 22, 2012
In a global study on how prepared marketing chiefs are for technolo ...
- Here Comes V2V Auto Technology
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, August 22, 2012
The U.S. Department of Transportation and the University of Michigan Transportation Resear ...
- C-Stores Among Fastest-Growing Companies
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, August 22, 2012
Lightning Quick Gas N Go, Parker's, Kum & Go and Plaid Pant ...
- Sbarro Names Chief People Officer
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, August 22, 2012
Sbarro, the world's largest mall-focused Italian restaurant chain, announced the appointment ...
- Volvo Launches Facebook App
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, August 22, 2012
Volvo has launched a Facebook app called You Inside that lets fa ...
- FTC Looks Into Ads Aimed At Kids
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, August 22, 2012
The Center for Digital Democracy and 13 other children's health, privacy a ...
- Carter: Toyota To Wear Bigger Shoes In U.S.
Marketing Daily, Karl Greenberg - Tuesday, August 21, 2012
Lexus is getting the big focus this year. "The lead product f ...
- Ford's Piaskowski: Premium Design Is Not An Elective
Marketing Daily, Karl Greenberg - Tuesday, August 21, 2012
"People purchase vehicles with their hearts and minds. ... You have ...
- Quaker Chemical Touts The Human Factor
Marketing Daily, Karl Greenberg - Tuesday, August 21, 2012
Quaker Chemical Corporation is launching an integrated campaign, "It's what's inside th ...
- Is P&G Too Big?
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 21, 2012
Procter & Gamble has operations in 41 countries, has 126,000 employees, a ...
- Infiniti First With Cordless Electric Car
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 21, 2012
First there was the Nissan Leaf electric car, with cord. Now there ...
- Is Best Buy Move A Trend Starter?
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 21, 2012
Could others who are frustrated with the performance of companies whose sto ...
- Target, Walmart To Offer Mobile Wallet
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 21, 2012
Wal-Mart confirmed on Thursday that it is part of a new compa ...
- How To Simplify Online Marketing
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 21, 2012
Contributor Jonathan Gardner has some suggestions: give consumers choice, control and relevanc ...
- Cute Dog Named Boo Signs With Virgin
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 21, 2012
Boo, a 6-year-old Pomeranian dog with Hallmark Card cuteness, is now offici ...
- Customer Satisfaction With Autos At A High
Marketing Daily, Karl Greenberg - Monday, August 20, 2012
The study says this year's record score in the auto sector ...
- Eli Manning Backs BankPlus
Marketing Daily, Karl Greenberg - Monday, August 20, 2012
A new ad campaign plays with the idea of NFL star E ...
- NBA Taps Ticketmaster
Marketing Daily, Karl Greenberg - Monday, August 20, 2012
The National Basketball Association (NBA) has tapped Ticketmaster, a division of Li ...
- Chrysler Touts The 200 And Michigan
Marketing Daily, Karl Greenberg - Monday, August 20, 2012
Chrysler is sending two guys on a road trip to promote Michiga ...
- NASCAR, Fox Deportes Partner In Spanish
Marketing Daily, Karl Greenberg - Monday, August 20, 2012
NASCAR and Fox Deportes has inked a media deal that creates t ...