- Coca-Cola, Pepsi, Lead CoreBrand's Most Respected
Marketing Daily, Karl Greenberg - Monday, July 14, 2014
Delta Air Lines has made big changes over the past year ...
- For Motorcycles, Small And Simple Are Big
Marketing: Automotive, Karl Greenberg - Tuesday, July 15, 2014
It's a raw, stripped-down aesthetic. It's Harley-Davidson's '48, with it's "peanut" g ...
- Hardee's, Carl's Jr. Reverse Names, Tout Health
Around the Net In Brand Marketing, Karl Greenberg - Monday, July 14, 2014
Hardee's and Carl's Jr. are known for unabashedly huge calorie counts aim ...
- Sotheby's Teams With EBay
Around the Net In Brand Marketing, Karl Greenberg - Monday, July 14, 2014
It seems customers are ready to go online to buy Calder sculpture ...
- P&G And Pantene's Agency In India Learn Social Lesson
Around the Net In Brand Marketing, Karl Greenberg - Monday, July 14, 2014
On Saturday, Delhi-based photographer Naina Redhu went to Twitter to express h ...
- LeBron's Homecoming Equals Big Cash For Cleveland
Around the Net In Brand Marketing, Karl Greenberg - Monday, July 14, 2014
LeBron James' return to Cleveland and the Cavaliers could mean a b ...
- Total Recall Hits Two-Wheeled Harleys
Around the Net In Brand Marketing, Karl Greenberg - Monday, July 14, 2014
It's not just cars anymore. Now recall fever has jumped species fr ...
- Gillette Home Run Derby Ties ProGlide Razor To Charity
Marketing Daily, Karl Greenberg - Friday, July 11, 2014
If either target is hit during the Derby by one of t ...
- Infiniti's Global Chief Becomes Cadillac's Global Chief
Marketing Daily, Karl Greenberg - Friday, July 11, 2014
Analysts say he's leaving Infiniti too early, and arriving at GM n ...
- Taco Bell Pumps Up Protein
Around the Net In Brand Marketing, Karl Greenberg - Friday, July 11, 2014
Taco Bell is overhauling its entire Cantina platform and replacing it wi ...
- Brand Chatter Turns From Soda To Tech
Around the Net In Brand Marketing, Karl Greenberg - Friday, July 11, 2014
As sodas lost footing to waters and teas, they are also losi ...
- Jaguar Land Rover Projects Data On Windshield
Around the Net In Brand Marketing, Karl Greenberg - Friday, July 11, 2014
Jaguar Land Rover is working on technology that projects telemetry info direct ...
- Tough Times At Family Dollar
Around the Net In Brand Marketing, Karl Greenberg - Friday, July 11, 2014
Family Dollar Stores' third quarter income plunged 33% amid higher costs a ...
- Good Times Will Stop Rolling
Around the Net In Brand Marketing, Karl Greenberg - Friday, July 11, 2014
Automakers and auto dealers better enjoy the good times while they la ...
- Fiat Back With Funny Or Die, And Italian Family
Marketing Daily, Karl Greenberg - Thursday, July 10, 2014
The stories, the first of which started in June, all feature t ...
- Don't Hire YouTube Celebrities For Their Fans
Marketing Daily, Karl Greenberg - Friday, July 11, 2014
You pay the YouTube celebrity and you get the personality and rea ...
- Liquor Brand Lawsuit Over Duke U Versus 'Duke'
Around the Net In Brand Marketing, Karl Greenberg - Thursday, July 10, 2014
A legal dispute between Duke University and the estate of John Way ...
- 40% Of Americans Say Bye-Bye, Landlines
Around the Net In Brand Marketing, Karl Greenberg - Thursday, July 10, 2014
More than 40% of U.S. households have disconnected from telephone landlines a ...
- Target Comes Up With Give-Back Campaign
Around the Net In Brand Marketing, Karl Greenberg - Thursday, July 10, 2014
Target's 2013 data breach hobbled the company last Christmas. Now the compa ...
- FCB Chicago Signs New Creative Director
Around the Net In Brand Marketing, Karl Greenberg - Thursday, July 10, 2014
Dan Fietsam, the former top creative at Energy BBDO, is joining F ...
- Johnson Says He And JCP Were Bad Match
Around the Net In Brand Marketing, Karl Greenberg - Thursday, July 10, 2014
Speaking at his alma mater, Stanford, Ron Johnson, who was jettisoned ...
- Krylon Launches Digital 'Spraydown' Series
Marketing Daily, Karl Greenberg - Wednesday, July 9, 2014
The effort, via Cleveland-based Marcus Thomas, is hosted by Mark andTheresa Cleme ...
- Mission EnduraCool Takes Off Heat With Summer Tour
Marketing Daily, Karl Greenberg - Wednesday, July 9, 2014
At each stop, the company is touting EnduraCool by talking about he ...
- Olive Garden Unveils New Look
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, July 9, 2014
Olive Garden has unveiled a design revamp, including a new logo a ...
- Skyy Vodka Looks To Sky In Ads
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, July 9, 2014
New ads for Skyy breaking on Wednesday take place in a planetari ...
- Nielsen Says Advertisers Wasting Money In India
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, July 9, 2014
India is a huge ad market, but advertisers are wasting huge amoun ...
- Small SUVs Grab Larger Portion Of Market
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, July 9, 2014
Combined sales of compact and subcompact SUVs have nearly doubled since 200 ...
- Fiddy's Sport Headphones Hit Market
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, July 9, 2014
Watch out, Beats, Curtis "50 Cent" Jackson unveiled them at CES. N ...
- Nissan Enlists T.J. Smith For Sentra Sing-Along
Marketing Daily, Karl Greenberg - Tuesday, July 8, 2014
"That was a qualifier," Rob Robinson, Nissan social media manager, tells "Marketi ...
- Jeep Rolls Out Renegade, Jerry Can Not Included
Marketing Daily, Karl Greenberg - Tuesday, July 8, 2014
Jim Morrison, head of Jeep product marketing, tells "Marketing Daily" that t ...