- Audi, Mercedes Close Gap With Bimmer
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, July 8, 2014
Thanks to the Audi A3 compact sedan and Mercedes-Benz's flagship S-Class, t ...
- Millennials Are Super Savers, But In Debt
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, July 8, 2014
A study by Transamerica Center for Retirement Studies finds that about 7 ...
- Online Phenom Bonobos Adding More Stores
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, July 8, 2014
Online menswear brand Bonobos has raised $55 million in venture capital fundin ...
- Clayton To Be Umami Burger CEO
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, July 8, 2014
The parent to the growing Umami Burger chain has named former Burg ...
- Pepsi Max Asks Fans To Participate In Kelly Rowland Vid
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, July 8, 2014
Pepsi Max has released a new competition to allow fans to ...
- Chevrolet Launches 4G LTE With Fireworks, New Spots
Marketing Daily, Karl Greenberg - Monday, July 7, 2014
General Motors has been planning its first-mover play in the connected-car rea ...
- Investors Doubt, But Don't Count Marchionne Out
Marketing: Automotive, Karl Greenberg - Tuesday, July 8, 2014
Well, it's summer, and the automakers are gearing up shutdown as deale ...
- Forty-One Percent Using Apps While Shopping
Around the Net In Brand Marketing, Karl Greenberg - Monday, July 7, 2014
Use of mobile applications for shopping doubled in the past year, wi ...
- Amazon Gets Ready To Wrangle FTC For Kids
Around the Net In Brand Marketing, Karl Greenberg - Monday, July 7, 2014
Amazon may go to court versus the FTC to fight charges th ...
- P&G's 'Think Like A Girl' Video Viral Hit
Around the Net In Brand Marketing, Karl Greenberg - Monday, July 7, 2014
Procter & Gamble's new ad for its Always brand makes nearly ...
- Fireworks Brands Matter At Least Once Per Year
Around the Net In Brand Marketing, Karl Greenberg - Monday, July 7, 2014
Now that it's safe to go outside, it is worth reflecting tha ...
- Jeep To Be Smaller, Lighter, Less Powerful?
Around the Net In Brand Marketing, Karl Greenberg - Monday, July 7, 2014
Jeep may make significant changes to its iconic Wrangler off-road vehicle. ...
- Chevy Launches Manny United Effort; Logo On Jerseys
Marketing Daily, Karl Greenberg - Thursday, July 3, 2014
Today is the day for Chevrolet. In a $70 million deal, t ...
- Manchester United Means Global Reach For Chevrolet
Marketing Daily, Karl Greenberg - Monday, July 7, 2014
For Chevrolet, the big play is getting its logo on Manchester Unit ...
- If Music Is All Free, Exclusivity Is The Value
Marketing Daily, Karl Greenberg - Monday, July 7, 2014
How can a consumer brand can bring something to a table alrea ...
- 'Bleak House' Continues As JCP Appeals On Stewart
Around the Net In Brand Marketing, Karl Greenberg - Thursday, July 3, 2014
JC Penney has appealed a New York state court ruling that fou ...
- Kurt Vonnegut Story? Hot Felon Gets Modeling Contract
Around the Net In Brand Marketing, Karl Greenberg - Thursday, July 3, 2014
Jeremy Meeks, the convicted felon with the famous mugshot, has reportedly land ...
- MLB, Jeter Join With ALS Groups To Honor Gehrig
Around the Net In Brand Marketing, Karl Greenberg - Thursday, July 3, 2014
MLB first basemen from all 30 teams and New York Yankees capta ...
- 'Consumer Reports' Says People Don't Like McDonalds, KFC, Taco Bell
Around the Net In Brand Marketing, Karl Greenberg - Thursday, July 3, 2014
In a really huge shocker, McDonald's, Taco Bell and KFC customers s ...
- P&G Adds Dolce & Gabbana Skincare Products
Around the Net In Brand Marketing, Karl Greenberg - Thursday, July 3, 2014
Procter & Gamble soon will launch a full skin care collection und ...
- Marketers, Heed MediaVest Before Making Music
Marketing Daily, Karl Greenberg - Wednesday, July 2, 2014
The report, "Hyper Music Millennials - Marketing and Meaning," also says there ...
- Die Is Cast For Dodge Centennial Licensing Program
Marketing Daily, Karl Greenberg - Wednesday, July 2, 2014
Chrysler's Dodge and Jeep brands have traditionally been huge drivers for t ...
- Nestle Juicy Juice Buyer Sees Success In Little Boxes
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, July 2, 2014
Brynwood Partners has bought Nestl USA brand Juicy Juice in a multimillion-doll ...
- British Model Is New Face Of John Hardy
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, July 2, 2014
British model Cara Delevingne, the new face of sustainable jewelry brand Jo ...
- Fashion Bulimia? Jewelry Brand Schield Hurls
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, July 2, 2014
Italian jewelry brand Schield's fall campaign, "Disorder Sisters," features images that se ...
- Maine Lobster Collaborative Steps Up Marketing
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, July 2, 2014
The Maine Lobster Marketing Collaborative is hoping to boost crustacean consumption ...
- Nearly Every GM Model Targeted For Recall
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, July 2, 2014
The numbers are daunting: 54 separate recalls in just six months impacti ...
- Audi Seeks Smart, Provocative; Finds FX's 'Tyrant,' 'Fargo'
Marketing Daily, Karl Greenberg - Tuesday, July 1, 2014
"The biggest task we have still in marketing is awareness," says Lor ...
- AutoTrader Taps 'Overly Attached Girlfriend' In Push
Marketing Daily, Karl Greenberg - Tuesday, July 1, 2014
Jessica Stafford, senior director of consumer marketing at the Atlanta-based AutoTrader.com, tel ...
- Fendi Partners With Beats By Dr. Dre
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, July 1, 2014
A super high-end SKU of headphones are coming, thanks to a collaborati ...