- Citgo Launches Education Promotion
Around the Net In Brand Marketing, Karl Greenberg - Monday, July 21, 2014
Citgo Petroleum is back with "Fueling Education," a promotion offering teachers, stude ...
- Rosetta Stone Campaign Makes 'Small' The Big Story
Marketing Daily, Karl Greenberg - Friday, July 18, 2014
Rosetta Stone's new, integrated campaign is a big departure from anything t ...
- Scion Spreads Fear With Kirk Hammett At Comic Con
Marketing Daily, Karl Greenberg - Friday, July 18, 2014
Exit light, enter night, take my hand...off to never-never land. Yes, Sci ...
- Pei Wei To Launch Integrated Campaign
Around the Net In Brand Marketing, Karl Greenberg - Friday, July 18, 2014
Pei Wei Asian Diner next week will launch an integrated advertising campaig ...
- Facebook's Buy Button Allows Direct Buys
Around the Net In Brand Marketing, Karl Greenberg - Friday, July 18, 2014
Facebook's new Buy button and e-commerce platform lets you make a purcha ...
- FedEx Shipping Illegal Online Pharmacy Drugs?
Around the Net In Brand Marketing, Karl Greenberg - Friday, July 18, 2014
A federal grand jury has indicted FedEx on charges of assisting illeg ...
- Brand Awareness Campaigns Boost 2014 UK Budgets
Around the Net In Brand Marketing, Karl Greenberg - Friday, July 18, 2014
Many of the UK's largest advertisers are set to increase their budge ...
- Fiat, VW Deny Merger Talks
Around the Net In Brand Marketing, Karl Greenberg - Friday, July 18, 2014
Volkswagen has recently added Porsche and truckmaker Scania AB to the VW ...
- U.S. Healthcare Firm Moves Tax Residence Abroad
Around the Net In Brand Marketing, Karl Greenberg - Friday, July 18, 2014
AbbVie Inc. agreed to buy Shire Plc for about 32 billion poun ...
- Toyota Goes Totally Social For Sienna
Marketing Daily, Karl Greenberg - Thursday, July 17, 2014
The social video, featuring the Sienna SE and a pair of sup ...
- Nissan Inks Worldwide Deal With City Football League
Marketing Daily, Karl Greenberg - Thursday, July 17, 2014
Nissan's deal makes Nissan official auto sponsor of Manchester City Football Clu ...
- Manchester United Cuts Nissin Foods Deal
Around the Net In Brand Marketing, Karl Greenberg - Thursday, July 17, 2014
Manchester United Football Club has signed a multi-season sponsorship deal with internation ...
- SUV Sales Best Car Sales For First Time
Around the Net In Brand Marketing, Karl Greenberg - Thursday, July 17, 2014
For the first time, more people are buying or leasing SUVs a ...
- Navy Pier Sells Naming Rights
Around the Net In Brand Marketing, Karl Greenberg - Thursday, July 17, 2014
Navy Pier Inc., the not-for-profit that manages the lakefront entertainment complex ...
- P&G Device Takes On Dry Cleaning
Around the Net In Brand Marketing, Karl Greenberg - Thursday, July 17, 2014
Procter & Gamble is teaming up with Whirlpool to launch a n ...
- Yum Says Taco Bell Up, Pizza Hut Down
Around the Net In Brand Marketing, Karl Greenberg - Thursday, July 17, 2014
Yum Brands' shares fell after second-quarter earnings showed its Pizza Hut same-sto ...
- Jim Beam Seeks Sayings For Single Barrel Whiskey
Marketing Daily, Karl Greenberg - Wednesday, July 16, 2014
The effort includes a Web video featuring the company's master distiller, Fr ...
- LG, Samsung, Kenmore Elite Lead Buyer Satisfaction
Marketing Daily, Karl Greenberg - Wednesday, July 16, 2014
And the trio continues to dominate in top-load washers, front-load washers, a ...
- You Want To Cancel Comcast? Are You Sure???
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, July 16, 2014
A dissatisfied Comcast subscriber's attempt to cancel his service led to ...
- ... Who's Sorry Now? Comcast Is 'Embarrassed'
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, July 16, 2014
NPR is reporting: Comcast has apologized for a service call that broadca ...
- GoDaddy Gets Danica And Tony Stewart
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, July 16, 2014
GoDaddy may be revamping its image, but it apparently still has mil ...
- GM's Master Stroke With De Nysschen, Maybe
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, July 16, 2014
Peter De Lorenzo lets go (as always) with an analysis of GM ...
- Nike's Jordan Ode To Jeter
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, July 16, 2014
New Yorkers of all stripes, famous athletes and celebrities and even Me ...
- Axe Touts Summer Temptation For Axe GoldTemptation
Marketing Daily, Karl Greenberg - Tuesday, July 15, 2014
It is male personal-care brand Axe's campaign meant to support the company ...
- Mercedes-Benz Looms Large At Open Championship
Marketing Daily, Karl Greenberg - Tuesday, July 15, 2014
Mercedes-Benz, which has a presence around the world at a variety ...
- Reynolds American Paying $25B For Lorillard
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, July 15, 2014
Reynolds American Inc. said it would buy rival Lorillard Inc. for abo ...
- Lottie Moss, Kate's Sister, In Calvin Klein Ad
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, July 15, 2014
Kate Moss' little sister is following in the British supermodel's footsteps aft ...
- Nike Anoints All-Star Derek Jeter
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, July 15, 2014
Every few decades - when timing, talent and circumstance coincide - t ...
- P&G Back In The Incontinence Game?
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, July 15, 2014
According to blogger Tom Wilson, co-founder and president of The CareGiver Partnersh ...
- VH1's 'Dating Naked' Promo Is A Keeper
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, July 15, 2014
Who feels like getting naked and dancing through the streets of L ...