- McDonald's CEO Defends Employee Pay Increase
Around the Net In Brand Marketing, Karl Greenberg - Friday, May 22, 2015
McDonald's CEO Steve Easterbrook defended the company's recent employee pay increase ...
- GoDaddy Seeks Agency
Around the Net In Brand Marketing, Karl Greenberg - Friday, May 22, 2015
Web hosting company GoDaddy is looking for a global agency. The compan ...
- Trends At The National Restaurant Association Show
Around the Net In Brand Marketing, Karl Greenberg - Friday, May 22, 2015
Peter Backman, managing director of London-based Horizons, says Millennials and fast casu ...
- Honda Shifting From Cars To Trucks
Around the Net In Brand Marketing, Karl Greenberg - Friday, May 22, 2015
Honda, long focused on sedans and coupes like the Accord and Civi ...
- Mazda Says 'Driving Matters' In New Brand Campaign
Marketing Daily, Karl Greenberg - Thursday, May 21, 2015
The new message is embodied in a television, in-cinema, print, out-of ho ...
- Cadillac Partners With 'Cool Hunting' For Design Competition
Marketing Daily, Karl Greenberg - Thursday, May 21, 2015
Says Josh Rubin, co-founder and editor in chief of "Cool Hunting": " ...
- Microsoft Hopes To Humanize With Windows 10 And Microsoft Edge
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 21, 2015
Microsoft's Kathleen Hall, corporate VP of global advertising and media, is geari ...
- Audi Offers Something Bespoke With Spokes
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 21, 2015
German auto maker Audi is out with its newest bicycle. The Au ...
- Protesters Converge At McDonald's Shareholder Meeting
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 21, 2015
Steve Easterbrook has pledged to make McD's progressive, but the challenges we ...
- Autonomous Vehicles Could Lead To Slump In Car Sales
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 21, 2015
Next year, General Motors will introduce the SuperDrive system on the n ...
- KFC Tries High Tech Utensils And Trays
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 21, 2015
KFC tried a rechargeable Bluetooth keyboard, a piece of paper that arriv ...
- Digital, Be Darned; Auto Salespeople Are The Key To The Deal
Marketing Daily, Karl Greenberg - Wednesday, May 20, 2015
"Given that people so often turn to the Internet and smartphone ap ...
- Brands Should Listen, Not Talk (Too Much) In The Connected Car
Marketing Daily, Karl Greenberg - Wednesday, May 20, 2015
In the future the car will give brands access to the sing ...
- Hellcat Cars Moving Like Hotcakes
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 20, 2015
The introduction of the new Chevy Camaro and the celebration of t ...
- Under Armour Apologizes For Invoking Iwo Jima Image On Shirt
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 20, 2015
Under Armour is killing a new shirt design appropriates the famous pho ...
- Twin Peaks Parent Revokes Franchise After Texas Shooting
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 20, 2015
Front Burner Restaurants LP, parent to the Twin Peaks chain, has revok ...
- Rite Aid Features Wellness + In New Campaign
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 20, 2015
Rite Aid on Monday launched a new integrated marketing campaign in suppo ...
- Android Wear Update Brings WiFi To Some Smartwatches
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 20, 2015
The latest version of Android Wear that Google promised back in Apr ...
- Bridgestone Americas Spotlights Firestone Tires, Service In Humorous Campaign
Marketing Daily, Karl Greenberg - Tuesday, May 19, 2015
Bridgestone Americas has launched parallel campaigns for its Firestone brand. The fir ...
- Acura Rediscovers Good Old Flipbooks with 'Catch It If You Can' Social Campaign
Marketing Daily, Karl Greenberg - Tuesday, May 19, 2015
For the program, via Ignition, Acura tapped five popular Instagram and Tumb ...
- Just Because It's Cheap Doesn't Mean It's Not Fun
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, May 19, 2015
Kelley Blue Book is out with its list of best cars und ...
- Healthcare Spending Big On Digital
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, May 19, 2015
The health care industry is is favoring social media. While total spendi ...
- The Supermarket Gets Fun As Whole Foods Tests Beer While Shopping
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, May 19, 2015
Shopping carts have cup holders for customers to store their beer glasse ...
- Young Eaters Demand Healthy Food Faster
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, May 19, 2015
U.S. sales in the fast-casual segment are expected to reach $62 billi ...
- Diageo Bringing Back Good Old Jewish Bourbon
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, May 19, 2015
Bourbon is big again in the U.S. But who knew that o ...
- Target Backburners Food Brands
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, May 19, 2015
The folks at Target Corp. are leaving a bad taste in t ...
- Crowne Plaza 'Always On' With Title Sponsorship Of PGA Invitational
Marketing Daily, Karl Greenberg - Monday, May 18, 2015
The Challenge is a new social media contest that provides fans wi ...
- For Ford's Top Designer, Car Design Is Car Experience
Marketing: Automotive, Karl Greenberg - Tuesday, May 19, 2015
I know someone who got a degree in design from Stanford arou ...
- Ikea Testing Retail Concept In Ontario
Around the Net In Brand Marketing, Karl Greenberg - Monday, May 18, 2015
Ikea Canada will open a very small retail location in London, Ont ...
- Chevrolet Unveils Camaro
Around the Net In Brand Marketing, Karl Greenberg - Monday, May 18, 2015
After a steady build-up of leaks and teases, Chevrolet has finally pull ...