- Autotrader Develops Targeting Around Apple's, Google's Decision To No Longer Support Cookies
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 20, 2020
The company seems to have created a closed-loop data system, building o ...
- LinkedIn Plays With Connections
Performance Marketing Insider, Laurie Sullivan - Friday, January 17, 2020
LinkedIn Pages has released updates to its platform intended to increase t ...
- Microsoft Bing, Botify Partner To Get Web Pages Indexed Quickly
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 17, 2020
Botify partnered with Bing to participate in its new content submission A ...
- Google's Parent Alphabet Reaches $1 Trillion In Market Value
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 16, 2020
Alphabet managed to reach the trillion-dollar mark despite privacy concerns and chang ...
- Merkle Data Shows Relevance Critically Important In 2020
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 17, 2020
About 54% of marketing execs surveyed said ads relevant to their li ...
- Search Marketing Agency of the Year: 360i
Agency of the Year, Laurie Sullivan - Thursday, January 16, 2020
360i plans to automate a "significant" amount of processes throughout the agen ...
- Machine-To-Machine Everything Influences Search In 2020
Performance Marketing Insider, Laurie Sullivan - Thursday, January 16, 2020
Continuous intelligence -- the ability to continuously analyze and extract data fr ...
- Dentsu Acquires Google, Salesforce Experts E-Nor
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 15, 2020
This acquisition cements Dentsu's commitment to being the largest reseller of Goog ...
- Ties Binding Verizon To System1's Startpage Privacy Search Engine
Performance Marketing Insider, Laurie Sullivan - Wednesday, January 15, 2020
The Privacy One Group, owned by lead generation and targeted ad compa ...
- Russian Entrepreneur Takes On Google, Yandex To Stop Disinformation
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 15, 2020
Yuri Mosha, who runs a consultancy in New York for Russians wanti ...
- Google Acquires Pointy To Increase Visibility Of Local Retail Inventory In Search
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 14, 2020
Pointy gives small retailers the ability for consumers to search online a ...
- Google To Phase Out Third-Party Cookies Within Two Years
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 14, 2020
The aggressive timeline will have a domino effect, with other companies ...
- Verizon Launches Privacy Search Engine Powered By Microsoft
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 14, 2020
Verizon Digital on Tuesday launched a search engine aimed at keeping t ...
- Pandora Unveils Audio/Visual Ad Metrics, Follows Interactive Voice Ads Test
Digital News Daily, Laurie Sullivan - Tuesday, January 14, 2020
Pandora on Tuesday will launch audience measurement tools to help advertisers determi ...
- Microsoft Responsive Search Ads Opens To All Advertisers
Performance Marketing Insider, Laurie Sullivan - Tuesday, January 14, 2020
Microsoft Responsive Search Ads, announced in open beta in Sept. 2019, a ...
- Will Google Search Movie 'Watchlist' Predict Academy Award Winners?
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 13, 2020
The search feature, which lets movie and tv buffs create watchlists, mig ...
- Searchmetrics Appoints Global CMO, Identifying Shift In Company Direction
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 13, 2020
Doug Bell is helping to lead Searchmetrics into machine learning and de ...
- Programmatic Helping Advertisers To Create, Buy Longer, Interactive TV Ad Segments
Data & Programmatic Insider, Laurie Sullivan - Monday, January 13, 2020
Centro's ad platform recently became certified on Hulu's private marketplace, allowing advertise ...
- Google's First Core Algorithm Search Update Of 2020 Rolls Out
Performance Marketing Insider, Laurie Sullivan - Monday, January 13, 2020
Knowing that Google has or will update its core algorithm helps identi ...
- Microsoft Digs Into Commerce, Visual Search For Retail At NRF Conference
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 10, 2020
The platforms allow retailers to configure native ad placements and products a ...
- How Bazaarvoice CEO Links Comedy, Film Direction With Running A Business
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 10, 2020
CEO Keith Nealon draws on his experience with high-growth technology companies ...
- Personal Values Top List Of Brand Loyalty, IBM Reports
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 10, 2020
A third of consumers stop buying their preferred products if they lo ...
- IBM Advertising Accelerator Taps AI To Predict, Rather Than React
AI & IoT Daily, Laurie Sullivan - Thursday, January 9, 2020
At CES, FCC Chairman Ajit Pai discussed how to federally regulate ...
- From Baseball To Social Media: Tinuiti's Braithwaite Talks Strategy
Performance Marketing Insider, Laurie Sullivan - Friday, January 10, 2020
Tinuiti's SVP of social media Amar Braithwaite has an affinity for baseba ...
- Local Search Association Rebrands As Localogy, Helping Businesses Modernize Through Data, Technology
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 9, 2020
As media companies turn into tech companies, the focus is on busine ...
- DuckDuckGo, Info.com Top Bids In Google's European Auction For Alternative Search Engine
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 9, 2020
Google shared the results on Thursday of its European auction to a ...
- Moz SEO Reports Demonstrate Impact Of Work To Clients
Performance Marketing Insider, Laurie Sullivan - Thursday, January 9, 2020
Moz has released nine reporting templates that support popular workflows in t ...
- Data Compiler Registers As 'Data Broker' In California, Supporting Opt-Out, Businesses' CCPA Compliance
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 8, 2020
Infutor has launched an opt-out service supporting retailers and other companies th ...
- Microsoft Bing Pages In Beta Gives Individuals, Brands Prominence In Search
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 8, 2020
The beta program, called Bing Pages, allows individuals to manage their presen ...
- Federal AI Regulations Coming
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, January 8, 2020
Ajit Pai, chairman of the Federal Communications Commission, at CES on Tuesday talk ...
