- Google Platform Shutdowns Damage The Brand
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, April 3, 2019
Suggesting that Google product support has become a joke, Arstechnica writes th ...
- Are Brands 'Exiting' An Era Of Search?
Performance Marketing Insider, Laurie Sullivan - Wednesday, April 3, 2019
Search might be becoming an "old-school" marketing and advertising media, according ...
- Google Voice Assistant Tied To Google Ads Caught In Oversight For Recommendations
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, April 2, 2019
A recommendation feature that fails to disclose that its voice search resul ...
- Kenshoo New GM Of Search Has Deep Agency Roots
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, April 2, 2019
Kate DuBois took on the role of general manager, search after near ...
- Merkle Guides Advertisers Through Amazon
Performance Marketing Insider, Laurie Sullivan - Tuesday, April 2, 2019
Amazon remains the fourth-largest digital advertising seller worldwide behind Google, Facebook a ...
- Google Blocks Ads In China From Serving On Sites Bypassing Censorship
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 1, 2019
Google has stopped allowing two Chinese websites that review anti-censorship virtual priva ...
- Why Am I Seeing This Content? Facebook Explains
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 1, 2019
Like Google, Facebook has begun to detail reasons for the content ...
- Former Turner VP Embraces Data, 'Radical Transparency' As Narrative Operations Lead
Data & Programmatic Insider, Laurie Sullivan - Monday, April 1, 2019
"We took that notion of transparency that allies to data and t ...
- Employees Say These Companies Underpay Them Based On Their Contributions
Performance Marketing Insider, Laurie Sullivan - Monday, April 1, 2019
More than half of tech workers for some of the major compani ...
- Tech Company Brings AI Into The CMS Platform
Search & Performance Marketing Daily, Laurie Sullivan - Friday, March 29, 2019
The new feature embeds AI into the Contentstack platform rather than requiri ...
- Google Tests Icons Next To Text In Search Menu On Engine
Search & Performance Marketing Daily, Laurie Sullivan - Friday, March 29, 2019
In the search engine menu bar alongside the categories, Google is testi ...
- Google Debuts 'Help' Campaign On MLB Opening Day, NCAA Sweet 16
Digital News Daily, Laurie Sullivan - Thursday, March 28, 2019
Google licensed the Beatles song "Help!" as the soundtrack to tell t ...
- Consumer Spending In Apps To Reach $156B By 2023
Performance Marketing Insider, Laurie Sullivan - Friday, March 29, 2019
Apple announced earlier this week that developers now can advertise their ap ...
- Veteran Ad Exec Launches Local Weather-Based Bidding For Search
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, March 28, 2019
Cognitiv on Thursday introduced a deep-learning search optimization platform that uses artifici ...
- Bing Ads Customer Audiences Rolls Out To Most Markets
Around the Net in Search Marketing, Laurie Sullivan - Thursday, March 28, 2019
Bing Ads rolled out Custom Audiences to most marketers, the company sa ...
- Dell Technologies Brings Back 'Let's Make It Real' Campaign With A Twist
Digital News Daily, Laurie Sullivan - Wednesday, March 27, 2019
Dell and Y&R tied the campaign this time to virtual reality ...
- How McDonald's Acquisition Of Dynamic Yield Changes Recommendations
Performance Marketing Insider, Laurie Sullivan - Thursday, March 28, 2019
The technology will run in McDonald's outdoor digital drive-through menu displays a ...
- Google Chrome To Tell Users When Sites Try To Collect Data From Phones
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 27, 2019
A new feature reportedly will tell Google Chrome smartphone users when sit ...
- IAB Tech Lab Tackles Changes To Browser Ad Targeting
Digital News Daily, Laurie Sullivan - Tuesday, March 26, 2019
Employees from a variety of brands, publishers and ad-tech companies will collabora ...
- BBC Pulls Podcasts From Google Apps, Cites Anticompetitive Behavior
Performance Marketing Insider, Laurie Sullivan - Wednesday, March 27, 2019
Anticompetitive behavior really hasn't sunk into the minds of decision makers ...
- Google, McClatchy Launch Local News Experiment Project
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, March 26, 2019
The project will support new, digital-only local news publications across platforms ...
- Adobe Automates Bidding Performance, Google Becomes First Publisher Integration
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, March 26, 2019
Adobe Advertising Cloud on Tuesday announced updates to its search capability th ...
- Google, Facebook Scammed For More Than $100 Million In Fake Invoices
Digital News Daily, Laurie Sullivan - Monday, March 25, 2019
An email phishing scheme led Google and Facebook to pay out abo ...
- Is In-App Advertising Safer For Brands?
Digital News Daily, Laurie Sullivan - Monday, March 25, 2019
Pervasive device IDs and the ability to segment based on location crea ...
- Where Marketers Plan To Put Their Search Budgets In 2019
Performance Marketing Insider, Laurie Sullivan - Tuesday, March 26, 2019
A WordStream poll analyzed where brands invest their ad budgets, from Goog ...
- Bing Ads Removed 900 Million Bad Advertisements In 2018
Search & Performance Marketing Daily, Laurie Sullivan - Monday, March 25, 2019
The huge number of search ads removed by Bing and Google demonstrat ...
- Williams Sonoma Pushed The Boundaries Of Permission Marketing And Failed
Data & Programmatic Insider, Laurie Sullivan - Monday, March 25, 2019
A simple data glitch is just the beginning as companies push t ...
- Kantar Data Reveals Behavior Patterns Of Amazon, Google Smart Speaker Owners
Digital News Daily, Laurie Sullivan - Friday, March 22, 2019
Google Home owners are more likely to order takeout food and grocerie ...
- Pinterest Heads Into IPO With Former Walmart Ecommerce Lead
Performance Marketing Insider, Laurie Sullivan - Monday, March 25, 2019
As Pinterest execs prepare to take the company through an IPO, Jere ...
- Kenshoo, Omnicom Media Group Partnership To Support Search, Social, Ecommerce
Search & Performance Marketing Daily, Laurie Sullivan - Friday, March 22, 2019
Kenshoo and Omnicom Media Group are partnering to develop research, campaign auditi ...