- How To Measure Interaction With Apps
Around the Net in Search Marketing, Laurie Sullivan - Friday, December 13, 2013
Adam Singer, Google's analytics advocate, walks through some important metrics to wat ...
- Broader Match Targeting For Twitter
Around the Net in Search Marketing, Laurie Sullivan - Friday, December 13, 2013
Search marketers know brand match targeting well. Now Twitter offers the featur ...
- Google Picks Judges For AdMob Student App Panel
Around the Net in Search Marketing, Laurie Sullivan - Friday, December 13, 2013
Google announced the judging panel for The AdMob Student App Challenge. T ...
- Google Display Network Adds Viewability As Buying Option
Online Media Daily, Laurie Sullivan - Thursday, December 12, 2013
Brands waste millions of dollars buying online ads that site visitors nev ...
- Product Reviews, Recommendations On Facebook More Influential Than YouTube, Google+
Online Media Daily, Laurie Sullivan - Thursday, December 12, 2013
Facebook is the most trusted online platform for product reviews and recommendatio ...
- Search: Does An Increase In Debt Signal Better Days For 2014?
SearchBlog, Laurie Sullivan - Friday, December 13, 2013
When companies increase their financial debt, it typically means that executives ha ...
- What Search Marketers Should Expect In 2014
Around the Net in Search Marketing, Laurie Sullivan - Thursday, December 12, 2013
Sam Owen describes what he believes are 16 changes coming to Goog ...
- Tips For Competing In AdWords
Around the Net in Search Marketing, Laurie Sullivan - Thursday, December 12, 2013
Brad McMillen gives marketers a guide that will help to improve paid-sear ...
- Yahoo Stock Crawls Past Microsoft's On News That Search Deal Generated 31% Of Revenue
Around the Net in Search Marketing, Laurie Sullivan - Thursday, December 12, 2013
A U.S. Securities and Exchange Commission filing reveals that Yahoo gets ...
- Rand Fishkin Steps Down As Moz CEO, Hands Sarah Bird Baton
Around the Net in Search Marketing, Laurie Sullivan - Thursday, December 12, 2013
Moz Founder Rand Fishkin has handed the company reins to Sarah Bir ...
- YouTube To Net Nearly $2 Billion In Ad Revenue Worldwide In 2013
Online Media Daily, Laurie Sullivan - Wednesday, December 11, 2013
Video content remains one of the most important media for online advertise ...
- comScore Works On Multiplatform Metrics, Mobile Search
Online Media Daily, Laurie Sullivan - Wednesday, December 11, 2013
comScore is developing multiplatform measurement that will look at search activity acro ...
- In Search The Eyes, Clicks Look For Visual Appeal
SearchBlog, Laurie Sullivan - Thursday, December 12, 2013
An eye-tracking study aims to show how Google controls search query click ...
- Data To Create Advertising Services Industry
Data and Targeting Insider, Laurie Sullivan - Wednesday, December 11, 2013
Big data just means there's a lot of it -- but ...
- Twitter Taps Pitney Bowes Location Data For Mobile
Online Media Daily, Laurie Sullivan - Tuesday, December 10, 2013
Twitter has entered into a multi-year licensing agreement with Pitney Bowes ...
- Search Data Key To Intuit's Customer Approach
Online Media Daily, Laurie Sullivan - Tuesday, December 10, 2013
Intuit has developed a customer-first approach supported through search engine marketing. ...
- Dispop Takes On Google Display Ads
SearchBlog, Laurie Sullivan - Wednesday, December 11, 2013
The fledgling display and retargeting company Dispop thinks its technology can out ...
- Weather FX To Support 3 Million Data Points For Ad Targeting
Online Media Daily, Laurie Sullivan - Monday, December 9, 2013
Weather FX will make available more than 3 million data points relat ...
- Adchemy Looks To Solve Keyword Overload
Online Media Daily, Laurie Sullivan - Tuesday, December 10, 2013
Adchemy continues to drive automation through software as a service tool. ...
- Will Native Ads Turn Google.com Into An Ecommerce Site?
SearchBlog, Laurie Sullivan - Tuesday, December 10, 2013
It will become natural for consumers to click on native ads ...
- Customer First Approach Through Search
Show Daily, Laurie Sullivan - Tuesday, December 10, 2013
Sometimes I wonder what happened to the "customer comes first" or "t ...
- Do Twitter Users Know They Click On Ads?
Show Daily, Laurie Sullivan - Tuesday, December 10, 2013
CRT Capital Analyst Neil Doshi released numbers from a recent survey relat ...
- Sharing The Native Path
Show Daily, Laurie Sullivan - Tuesday, December 10, 2013
If you're not partnering with offline and display teams to share t ...
- Don't take my time and waste it
Show Daily, Laurie Sullivan - Tuesday, December 10, 2013
When I think of mobile, I think about smartphones. I don't thi ...
- Google Updates PageRank
Around the Net in Search Marketing, Laurie Sullivan - Monday, December 9, 2013
For the first time since February, Google updated PageRank last week. Nam ...
- How To Pass Advanced Search Certification On First Try
Around the Net in Search Marketing, Laurie Sullivan - Monday, December 9, 2013
Margot da Chunha provides some tips on passing the Google AdWords Advanc ...
- Google's Rumored Nexus-Branded Set-Top Box
Around the Net in Search Marketing, Laurie Sullivan - Monday, December 9, 2013
The Information reported Friday that Google could release the Nexus-branded set-top b ...
- Bing Update Lets Android Users Set Daily Images, Search By Voice
Around the Net in Search Marketing, Laurie Sullivan - Monday, December 9, 2013
Microsoft's search engine Bing now allows Google OS users running Android ...
- Forecast For Big 2014 Trends: Personalized Mobile Experiences Connecting Offline, Online
Online Media Daily, Laurie Sullivan - Friday, December 6, 2013
Four dominating trends in 2014 are predicted to influence marketing and for ...
- Social Searcher New Features Focus On Real-Time, Analytics
Online Media Daily, Laurie Sullivan - Friday, December 6, 2013
Social Searcher rolled out a redesigned Web site and real-time search featur ...