LAURIE SULLIVAN
Editor, MediaPost

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  • Adcentricity DOOH Gets Personal
    Location-based digital ad network Adcentricity recently unveiled a behavioral targeting platform f ...
  • Google Experiments With News, Acquires Mobile Start-up
    Google has been testing a new format for its News page. Th ...
  • Mobile Paid-Search Ads Click With Consumers
    Mobile U.S. paid-search impressions exceeded 10% in the first quarter, the poi ...
  • SEO Freebies
    Search engine optimization experts have a tendency to give away information. The ...
  • Tips To Attract Web Site Signups
    Cameron Chapman serves up five tips to increase the number of peop ...
  • Dale Carnegie's Social Signals
    Lisa Buyer compares Dale Carnegie's 1937 book "How to Win Friends a ...
  • Demand Falls 40 Percent
    Experian Hitwise notes that Demand Media traffic has fallen 40% since Goog ...
  • Magnetic, C3 Metrics Help Marketers Refine Ad Targeting, Search
    Magnetic and C3 Metrics have launched a retargeting and funnel attribution mode ...
  • What Gets People To Click On Paid-Search Ads?
    Ask.com turned the "Search" button into an "Ask" button Wednesday after tes ...
  • Google.com Previews Ads
    Google now allows searchers to instantly preview ads, similar to the w ...
  • Crowdsourcing Search-Optimized Content
    Rand Fishkin makes it easy to build great search-optimized content. So ...
  • Search: It's Not The Destination, But The Journey
    Chris Copeland had an epiphany. No one wants to search, he wrot ...
  • Paid Search With Tom Demers
    Dave sits down with Tom Demers to talk paid-search marketing. The t ...
  • Former Yahoo Execs Launch Daily Deals Social Network
    Yahoo veterans -- Nick Weir, Usama Fayyad and Hunter Madsen -- ha ...
  • Neuroscientists Analyze Searches On Sexual Desires
    Search queries offer a new source of data for many things, ev ...
  • Do We Search Or Ask For Answers?
    Some might call it search -- and others, asking for answers. Ev ...
  • Google Searches For Mobile Revenue
    Claire Cain Miller gives us a recap of Google's road to voi ...
  • Google Transitions Videos To YouTube
    Google said Friday it would shutter Google Video, but plans to automatical ...
  • Why Exceed Meta Data Descriptions?
    After Shark SEO experimented with adding more than one meta description in ...
  • Publicis, Vibrant Spearhead Campaign For Charter Schools
    Vibrant Media has donated 3,000 words, or clicks, to help Publicis Mod ...
  • Does Google's Culture Foster Leadership?
    Remember the political activist Wael Ghonim who took a role in overthrowi ...
  • Optimizing For Images
    Similar to photography, there's an art to optimizing images. Michael Gray describ ...
  • How Correlation Data Supports Rankings
    It's important to know what SEO tactics influence organic search engine rankin ...
  • How To Capture Conversions
    Andrew Goodman serves up seven tips to filter out "lame searches" ...
  • Giving SEO Another Thought
    This step-by-step process of integrating an SEO strategy into a company's overa ...
  • Ad Industry: The Year Of The IPO
    The advertising industry likes to think 2011 will be the year ...
  • Google Launches Coupon 'Offers'
    Google rolled out a beta version of its long-awaited daily deal coup ...
  • Googling Renewable Energy
    Timing is everything. With Earth Day on April 22, the anniversary ...
  • Yandex Implements WebVisor
    The Russia-based search engine Yandex has integrated a platform acquired last ye ...
  • Building Relationships Online
    Want to know the "dirty little secrets" of conversions? They may se ...