LAURIE SULLIVAN
Editor, MediaPost

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  • How To Optimize Multiple Local Web Sites
    Search engine optimization professionals can generate organic traffic to one Web sit ...
  • How Sitelinks Work
    Google sitelinks, or links to Web pages in query results, take searche ...
  • Behavioral Targeting Comes To TV Ads
    Companies targeting ads to consumers on TVs based on location, channel surfi ...
  • Yahoo Fires Bartz: Numbers Speak Volumes
    Yahoo finally confirmed rumors late Tuesday that the board of directors h ...
  • Ad Smart: Mobile Searches Rise During Holidays
    Google predicts consumers will conduct 15% of Black Friday Web searches ...
  • Hollywood Production Studio Launches SMB Video Ad Service
    Near Networks will take on mega local business directory and information W ...
  • Will AOL Acquire Yahoo?
    Two-and-a-half years into her four-year contract, Yahoo CEO Carol Bartz got fire ...
  • Consider This International SEO Strategy
    Marketers can use a variety of strategies to achieve success when ...
  • Google Patents Other Than Search
    Bill Slawski has spotted a series of Google patents that don't ha ...
  • Converging SEO And Paid Search
    How soon before marketers see the convergence of search engine optimization a ...
  • Online Fashion Shoppers
    Fashion shoppers like the Web. Some might not buy online, but rath ...
  • Hollywood Leads Change In Ad Campaign Strategy
    Despite a slight increase in summer ticket sales of nearly 5%, accordi ...
  • Yahoo Board Removes Bartz; Appoints Timothy Morse As Interim CEO
    Yahoo on Tuesday said the Board of Directors has appointed Timothy Mor ...
  • Search A Back Road
    Seat belts clicked free after passing under the Old West Ranch si ...
  • Don't Forget To Personalize Paid-Search Targeted Ads
    One size rarely fits all. Marketers who believe paid-search ads follow th ...
  • Targeting Paid-Search Ads On Tablets
    Google recently introduced into AdWords new settings to segment paid-search ads ...
  • adCenter's Longtail Paid-Search Hurdles
    Now that Microsoft's adCenter has confirmed changes to broad and phrase mat ...
  • 'X-Men' Invade Hollywood In 3D Mapping
    When Twentieth Century Fox Home Entertainment releases "X-Men: First Class" on D ...
  • Semantic Search And Raw Data On Rise
    Semantic search and extraction of data from natural language and pictures continu ...
  • Java Father Leaves Google
    The "father of Java," James Gosling, has left Google to join t ...
  • How To Manage High-Volume Paid-Search Accounts
    Marketers managing "high-speed" and "high-volume" campaigns, or looking to get a j ...
  • How To Improve Quality Scores
    Kayla Kurtz serves up five tips to improve quality score in paid-sear ...
  • Believing In Testimonials
    Since recommendations continue as an important form of referral, Kristi Hines p ...
  • Facebook, Twitter Shares Outpace Other Social Buttons
    Web site pages displaying the Twitter share button get seven times t ...
  • Marin App Aids Paid-Search Ad Campaigns In Salesforce
    Marin Software will make integration with Salesforce's customer relationship management platform availab ...
  • YouTube Movies Stretch From U.S. Into Canada
    YouTube expanded its movie service to Canada this week, making more th ...
  • Give Me A Search And Social Nudge
    With roots in search engine optimization, Liana Evans explains the importance ...
  • How To Create Perfect Landing Pages
    Landing pages are just as important as paid-search ads. Brian Massey wan ...
  • Stepping Through Multichannel Funnels
    Here is another view as well as detailed instructions for creating non-brand ...
  • Sharing In Moderation
    Some consumers who walk into a disheveled store may become overwhelmed a ...