- Google Makes Ad-Network Policy Updates
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 1, 2023
Google has updated two ad-network policies. The first, Google Ads malicious ...
- ChatGPT API Enables Speech-To-Text: Attracts Snap, Instacart, Other Integrations
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 1, 2023
OpenAI's API for ChatGPT allows businesses to build the technology into ...
- PepsiCo Developing Audio Logos To Find Each Brand's Voice
Performance Marketing Insider, Laurie Sullivan - Wednesday, March 1, 2023
PepsiCo is developing audio logos to represent its brands. "If your bra ...
- Sam's Club Partners With The Trade Desk And LiveRamp To Target Ads Across The Open Web
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 28, 2023
Sam's Club has released a real-time display ad service available across thousan ...
- Microsoft Integrates Bing Chat Into Windows 11
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 28, 2023
Microsoft today released an update to Windows 11, Microsoft's latest PC operati ...
- Bing AI Algorithm Insights On Chat From Bing Product Manager
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, February 28, 2023
Fabrice Canal, principal product manager for Microsoft Bing, presented in Austin, Texa ...
- Three Ways Google Ensures Safe Online Shopping
Performance Marketing Insider, Laurie Sullivan - Tuesday, February 28, 2023
Google has several "tools and features in place to make sure y ...
- Microsoft Starts To Define How Advertising Works In Search And Bing Chat Queries
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 27, 2023
Microsoft's Bing chatbot continues to personalize the experience to use the technolog ...
- Equativ Takes On Bridgepoint As Majority Shareholder To Accelerate Growth
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 28, 2023
The goal is to create one of the top three supply-side platfor ...
- Blockthrough, Publisher Collective Partner To Recover Revenue Lost To Ad Blocking
Data & Programmatic Insider, Laurie Sullivan - Monday, February 27, 2023
Sites featuring video and computer-game content have some of the highest ad-blo ...
- Will Consumers Buy Products Based On Recommendations From ChatGPT?
Performance Marketing Insider, Laurie Sullivan - Monday, February 27, 2023
As data reveals what people think about ChatGPT, the transformation of sear ...
- LiveRamp Integrates Qonsent Tech So Consumers Clearly Understand Data Policy Agreements
Search & Performance Marketing Daily, Laurie Sullivan - Friday, February 24, 2023
LiveRamp has integrated Qonsent's consumer trust technology SmartQontract into its Authenticated Traff ...
- Meta Introduces LLaMA, Large Language Model That Runs On Less Power
Search & Performance Marketing Daily, Laurie Sullivan - Friday, February 24, 2023
Meta says its large language model (LLM) LLaMA released today can r ...
- ChatGPT: Marketers Missing Online Review Opportunities
Performance Marketing Insider, Laurie Sullivan - Friday, February 24, 2023
Consumers view online reviews as a two-way dialogue, building a bond wi ...
- Google Adds Performance Max Features, Automates Campaigns To Work Across All Ad Inventory
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, February 23, 2023
Google will soon roll out four features for Performance Max, from exclusio ...
- Google Limits News Site Content In Search Results In Response To Canada's Bill
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, February 23, 2023
Google is blocking news across some Canadian publisher websites in Google Searc ...
- LinkedIn Feature Boosts Content Visibility
Around the Net in Search Marketing, Laurie Sullivan - Thursday, February 23, 2023
LinkedIn users, in the next few weeks, will have the ability ...
- Nextdoor Reduces Harmful Content, Makes Neighborhoods Safer
Performance Marketing Insider, Laurie Sullivan - Thursday, February 23, 2023
The report, similar to the ones Google and Facebook publish, highlights findin ...
- TransUnion Rebrands, Explains 'Tru' Strategy
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, February 22, 2023
TransUnion has rebranded its global data solutions, combining thousands of B2B produ ...
- Mozilla Finds Contradictions Between Google Play Store Data Safety Labels, Privacy Policies
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, February 22, 2023
Contradictions between Google Play Store Data Safety labels and privacy policies a ...
- Microsoft Bing Chat Taps Voice, Goes Mobile And On Skype
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, February 22, 2023
Microsoft on Wednesday brought the Bing search and chat experience to Sky ...
- Positive Attitudes: Pinterest CEO Calls On Industry To Self-Regulate AI
Performance Marketing Insider, Laurie Sullivan - Wednesday, February 22, 2023
Pinterest CEO Bill Ready is calling on the social media industry ...
- Bing Limits Chat Sessions As OpenAI CEO Says AI Needs Work
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 21, 2023
Microsoft capped its Bing chat sessions at 50 questions per day a ...
- Basis Technologies Lays Off Employees As It Restructures
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 21, 2023
Basis Technologies, provider of cloud-based workflow automation and business intelligence, has n ...
- Attention Spans: California, Pennsylvania, Illinois Residents Have The Shortest
Performance Marketing Insider, Laurie Sullivan - Tuesday, February 21, 2023
Brands see smartphones as a lifeline, while others see them as ...
- Ad Service Startups Will Emerge From Thousands Of Tech Layoffs
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 20, 2023
"This is not just a tech bubble that happened overnight," said Mar ...
- Fantix, Epsilon Build Partnership That Does Not Require Movement Of Data
Data & Programmatic Insider, Laurie Sullivan - Monday, February 20, 2023
The company calls its business model a "federated knowledge engine" and describ ...
- Meta Launches Paid Blue Verification Service For Facebook, Instagram
Performance Marketing Insider, Laurie Sullivan - Monday, February 20, 2023
Similar to Twitter's verification tag, Meta Verified will give users an opportuni ...
- Merkle Analyzes Impact Of Generative Artificial Intelligence On Search
Search & Performance Marketing Daily, Laurie Sullivan - Friday, February 17, 2023
"Rather than simply fulfilling a search need, it's about helping the us ...
- Twitter Opens Advertising To Allow Cannabis Ads
Performance Marketing Insider, Laurie Sullivan - Friday, February 17, 2023
Twitter has updated its ad policies to allow cannabis ads to r ...