- Personal Information Not The Responsibility Of Search Engines
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, June 25, 2013
Chloe Albanesius reports that the EU's Central Court of Justice found th ...
- How To Optimize Apps For App Stores
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, June 25, 2013
Robi Ganguly serves up several tips for optimizing apps in stores. Bei ...
- Google Enhanced Campaigns Push Up Analysts' Stock Target
Online Media Daily, Laurie Sullivan - Monday, June 24, 2013
Analysts at J.P. Morgan Chase & Co. issued a report Monday raisi ...
- FTC Releases Search Guidelines
SearchBlog, Laurie Sullivan - Tuesday, June 25, 2013
Letters have been sent by the Federal Trade Commission to more th ...
- Apple's Search For More Sales
Around the Net in Search Marketing, Laurie Sullivan - Monday, June 24, 2013
It's incredibly common these days for a CEO to tie his compensati ...
- How Google, Facebook, Microsoft Increase Speeds
Around the Net in Search Marketing, Laurie Sullivan - Monday, June 24, 2013
The Wall Street Journal reports that Google, Facebook and Microsoft have be ...
- The Jungian Theory Of Emotional Connections
Around the Net in Search Marketing, Laurie Sullivan - Monday, June 24, 2013
Provoking an emotional response requires connecting with consumers. When positive, that emotion ...
- YP Forecast Shows Slower Rate Of Decline
Around the Net in Search Marketing, Laurie Sullivan - Monday, June 24, 2013
BIA/Kelsey estimates the global Yellow Page industry will decline through 2017 ...
- RTB.com Launches, Focus On Mobile Real-Time Bidding
Online Media Daily, Laurie Sullivan - Friday, June 21, 2013
RTB.com has officially launched with all eyes on mobile real-time bidding aim ...
- AOL Reader In Beta As Google Shutters RSS Feed
Online Media Daily, Laurie Sullivan - Friday, June 21, 2013
AOL is readying a reader to fill a void left behind ...
- How Social Content Supports Real-Time Search Engine Marketing
SearchBlog, Laurie Sullivan - Monday, June 24, 2013
Social media posts and search queries follow similar patterns during real-time event ...
- How To Reduce Steps In Ecommerce Checkout
Around the Net in Search Marketing, Laurie Sullivan - Friday, June 21, 2013
Nirav Sheth writes that if we ask for less, they will b ...
- Another Path To Conversion
Around the Net in Search Marketing, Laurie Sullivan - Friday, June 21, 2013
Marketers can justify budgets and campaigns without using a last-click attribution mode ...
- Google Blocks Rogue Pharma Ads
Around the Net in Search Marketing, Laurie Sullivan - Friday, June 21, 2013
Google provides details on blocking rogue pharma ads. In fact, Google h ...
- FMB Media Launches
Around the Net in Search Marketing, Laurie Sullivan - Friday, June 21, 2013
Former Apple exec and entrepreneur David Szetela launched an advertising company Frid ...
- Google Heightens Focus On Attribution Metrics For Marketers
Online Media Daily, Laurie Sullivan - Thursday, June 20, 2013
Google made Full Credit Measurement Attribution generally available Thursday to Google Analyti ...
- CMOs Lack Knowledge To Measure Customer Experience
Online Media Daily, Laurie Sullivan - Thursday, June 20, 2013
Some 90% of marketing heads participating in a recent survey take responsibili ...
- 'I Do' Marketers Remember Related Search Terms
SearchBlog, Laurie Sullivan - Friday, June 21, 2013
June, July and August are known for vacations, outdoor activities -- an ...
- In The Age Of Digital Immortality
Around the Net in Search Marketing, Laurie Sullivan - Thursday, June 20, 2013
Ray Kurzweil, Google director of engineering, futurist and author, made a predicti ...
- The Basics Of YouTube Advertising
Around the Net in Search Marketing, Laurie Sullivan - Thursday, June 20, 2013
The TrueView formats in YouTube allow advertisers to target messages by sear ...
- The Evolution Of Search Ranking On Smartphones
Around the Net in Search Marketing, Laurie Sullivan - Thursday, June 20, 2013
Michael Martin analyzes Google rankings for smartphone searches. He tells us w ...
- Tools To Test Mobile Sites Per Device
Around the Net in Search Marketing, Laurie Sullivan - Thursday, June 20, 2013
Through a series of screen shots, Matthew Mierzejewski shows marketers how ...
- Twitter Gets Social With Viacom
Online Media Daily, Laurie Sullivan - Wednesday, June 19, 2013
Twitter took another step Wednesday toward supporting television. The social-media company sign ...
- Acquisitions Flourish, Google To Seek Equity Firm To Further Deals
Online Media Daily, Laurie Sullivan - Wednesday, June 19, 2013
Google is considering alliances with private-equity firms to help structure acquisition deal ...
- Pricing Traffic Share On Google
SearchBlog, Laurie Sullivan - Thursday, June 20, 2013
The top Google listing in organic search results receives 32.5% of t ...
- DuckDuckGo Search Traffic Rises 33% Since NSA Revealed
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, June 19, 2013
Billed as an alternative to Google, DuckDuckGo has increased traffic by 3 ...
- Health Care Industry Increasing Search, Tracking Capabilities
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, June 19, 2013
While some search engines and apps believe they don't need tracking technolo ...
- A Study In Increasing Leads, Reducing Costs Through Phone Calls
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, June 19, 2013
Tracking paid-search clicks to phone calls paid off for one brand. Paych ...
- Meet Evidon, Ghostery's Parent Company
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, June 19, 2013
Evidon, which bought Ghostery in 2010, helps companies improve their use ...
- Brand Etiquette For Digital Identities
Data and Targeting Insider, Laurie Sullivan - Tuesday, June 18, 2013
Consumers want to know that brands value customer preferences and behavioral da ...