- The Joost Juggernaut
Media Magazine, Mark Walsh - Tuesday, May 29, 2007
CBS and viacom are putting their money where their video is. Bo ...
- Dream Metrics for Marketers
Media Magazine, Mark Walsh - Tuesday, April 24, 2007
TV Networks plans to be a leader in popularizing virtual worlds. T ...
- Will This Card Wow Them?
Media Magazine, Mark Walsh - Tuesday, May 29, 2007
Even Orc-slaying Night Elves need to put down their swords once ...
- A Misnomer No Matter What You Call It
Media Magazine, Mark Walsh - Thursday, November 1, 2007
Yahoo's Presidential Mashup Debate wound up being neither a mashup nor ...
- Alternative Is Cool (and Hot)
Media Magazine, Mark Walsh - Tuesday, May 29, 2007
As TV and the Internet battle for ad dollars, a new k ...
- Holy Roller Ratings
Media Magazine, Mark Walsh - Thursday, November 1, 2007
Putting a new twist on the intersection of church and state, Beliefn ...
- Designers in Training
Media Magazine, Mark Walsh - Thursday, November 1, 2007
For the cover of its October issue, Discover magazine turned to user-generat ...
- A View from Both Sides of the Aisle
Media Magazine, Mark Walsh - Thursday, November 1, 2007
Former CNET chairman and CEO Shelby Bonnie is jumping into the 20 ...
- Executive Exits
OMMA Magazine, Mark Walsh - Thursday, November 1, 2007
Third Screen Media founder and CEO Tom Burgess isn't sticking around ...
- Ad Forecast: Online Ad Spending Still Sizzles
OMMA Magazine, Mark Walsh - Thursday, November 1, 2007
For the last few years, online spending has been the growth engi ...
- Internet IPOs: Hot or Not?
OMMA Magazine, Mark Walsh - Thursday, April 26, 2007
For anyone worried about Web 2.0 morphing into Bubble 2.0, few sig ...
- Online All Stars 2010: Ann Lewnes
OMMA Magazine, Mark Walsh - Friday, October 1, 2010
With three-quarters of its marketing budget devoted to digital media, Adobe Syste ...
- RAM: Flatland
OMMA Magazine, Mark Walsh - Thursday, October 29, 2009
Forget the retro renaissance of 3-D, 2-D is the latest buzzword ...
- It Ain't Over 'Til It's Over
OMMA Magazine, Mark Walsh - Wednesday, October 31, 2007
When Tony Ponturo recently told OMMA conference-goers that Anheuser-Busch planned to mainta ...
- Zango Gets Zinged
OMMA Magazine, Mark Walsh - Tuesday, May 29, 2007
Adware maker Zango is no stranger to controversy. Last November the compa ...
- 10 Things You Need to Know About Regulation
OMMA Magazine, Mark Walsh - Thursday, November 29, 2007
Our lawmakers can barely keep up with the ever-evolving landscape of t ...
- A Marvel-ous Makeover for PointRoll
OMMA Magazine, Mark Walsh - Wednesday, October 31, 2007
Move over, Fantastic Four. The misfit PointRoll "boys" have been transformed in ...
- Another One Bites the Dust
OMMA Magazine, Mark Walsh - Friday, August 31, 2007
In retrospect, Hype'd would've been a better name than Amp'd for t ...
- Quality Time Takes on New Meaning
OMMA Magazine, Mark Walsh - Thursday, August 2, 2007
Nielsen//NetRatings' elevation of time-spent over page views as its primary Web metr ...
- The Widget Way to 3-D
OMMA Magazine, Mark Walsh - Tuesday, May 29, 2007
Second Life and other virtual worlds have grabbed most of the attenti ...
- The Force Just Isn't with Them
OMMA Magazine, Mark Walsh - Friday, August 31, 2007
Lucasfilm was widely applauded in May when it offered up 250 St ...
- Private-Label Ads
OMMA Magazine, Mark Walsh - Thursday, April 26, 2007
Challenging Google's hegemony has become a cottage industry, as rivals seek ...
- A Boost for Baseball
OMMA Magazine, Mark Walsh - Wednesday, October 31, 2007
MLB.com has been notoriously protective when it comes to its content, focusi ...
- Brands Go Broadband -- Again
OMMA Magazine, Mark Walsh - Friday, August 31, 2007
The demise of bud.tv hasn't stopped other media companies from building broadba ...
- It's All About You
OMMA Magazine, Mark Walsh - Thursday, August 2, 2007
Attention Alec Baldwin: Startup YouMail has introduced new features that let use ...
- A Method to the Madness
OMMA Magazine, Mark Walsh - Tuesday, May 29, 2007
Viral marketing has long been more art than science. Think Burger King ...
- Q&A: Vetting Facebook's Social Inbox
OMMA Magazine, Mark Walsh - Wednesday, December 29, 2010
When Facebook in November confirmed widespread speculation by announcing a new ema ...
- Building Blogs' Mass Appeal
OMMA Magazine, Mark Walsh - Wednesday, October 31, 2007
For countless bloggers laboring in obscurity, capturing and growing an audience ...
- The Littlest Consumer
OMMA Magazine, Mark Walsh - Friday, August 31, 2007
Add online shopping to kids' lists of household chores. As a resu ...
- Getting a New Mobile Life
OMMA Magazine, Mark Walsh - Thursday, August 2, 2007
Since leaving Sprint Nextel last spring, mobile advertising vets John Styers a ...