- Mobile Metrics Get a Boost
OMMA Magazine, Mark Walsh - Tuesday, June 26, 2007
The Nielsen Company this month launches a new measurement service for wirele ...
- The Widget Way to Wealth
OMMA Magazine, Mark Walsh - Thursday, April 26, 2007
eBay has long touted an affiliate program that rewards smaller sites f ...
- Web Interfaces That Work
OMMA Magazine, Mark Walsh - Wednesday, October 31, 2007
With Web 2.0 sites awash in video clips, widgets, rich media a ...
- Give the Facebook Crowd Credit
OMMA Magazine, Mark Walsh - Thursday, August 2, 2007
JPMorgan Chase is back as exclusive credit card sponsor on Facebook aft ...
- The 411 on 411
OMMA Magazine, Mark Walsh - Tuesday, June 26, 2007
Circuits are overloading on new 411 services. Google recently launched a fr ...
- PointRoll's New Partner
OMMA Magazine, Mark Walsh - Thursday, April 26, 2007
When ad technology company PointRoll agreed to become an AOL "preferred port ...
- Sony Gets in the Game
OMMA Magazine, Mark Walsh - Wednesday, October 31, 2007
Advertising in video games is no longer a novelty. The emerging catego ...
- Doing Business in a Ghost Town
OMMA Magazine, Mark Walsh - Monday, October 1, 2007
Last fall, Madison Avenue joined the corporate ranks rushing to Second Li ...
- Content Is King -- Maybe
OMMA Magazine, Mark Walsh - Friday, August 31, 2007
The Online Publishers Association last month issued a study showing people a ...
- AOL Gets in the Game
OMMA Magazine, Mark Walsh - Tuesday, June 26, 2007
In a better-late-than-never move, AOL plans to officially launch its own video-shari ...
- Moskva on the Rocks
OMMA Magazine, Mark Walsh - Tuesday, May 29, 2007
Stolichnaya Vodka is getting into the hotel business. Sort of. ...
- Video Still Stalled
OMMA Magazine, Mark Walsh - Wednesday, October 31, 2007
Mobile video is on less than 2 percent of cell phones, b ...
- A True Believer in Microsites
OMMA Magazine, Mark Walsh - Friday, December 29, 2006
As an Internet marketing guru for the past 15 years, Bill Haneka ...
- Executive Exits
OMMA Magazine, Mark Walsh - Wednesday, October 31, 2007
Third Screen Media founder and CEO Tom Burgess isn't sticking around ...
- Beyond Banners
OMMA Magazine, Mark Walsh - Monday, October 1, 2007
You don't have to be any kind of anthropologist to figure o ...
- Baby, Take a Look at You Now
OMMA Magazine, Mark Walsh - Friday, August 31, 2007
Eight months after AOL and iVillage veteran Tina Sharkey came on boa ...
- A Merger of Minds
OMMA Magazine, Mark Walsh - Thursday, August 2, 2007
E-mail marketing took a step toward greater unification in July through t ...
- Is Pre-Roll History?
OMMA Magazine, Mark Walsh - Tuesday, June 26, 2007
The days of the 30-second pre-roll may be numbered. In May, N ...
- Search and Shop
OMMA Magazine, Mark Walsh - Tuesday, November 28, 2006
As heavyweights from Yahoo to Microsoft jump into mobile search, one start- ...
- Mob Wars: The Mobile Ad Nets
OMMA Magazine, Mark Walsh - Friday, May 14, 2010
With its proposed $750 million acquisition by Google, AdMob would be t ...
- The Plot Thickens
OMMA Magazine, Mark Walsh - Thursday, August 2, 2007
Google has pulled out its full bag of tricks to help promo ...
- Digital Bedfellows
OMMA Magazine, Mark Walsh - Tuesday, June 26, 2007
The divide between newspapers and TV continues to shrink online. The late ...
- Who Are the Power Players?
OMMA Magazine, Mark Walsh - Thursday, November 1, 2007
Media researcher Jack Myers recently released his sixth annual "power rankings," ...
- Local Listings Go Live
OMMA Magazine, Mark Walsh - Monday, October 1, 2007
YouTube isn't the only site to add video advertising recently. Yellow Bo ...
- Should Old Acquaintance Be Forgot?
OMMA Magazine, Mark Walsh - Friday, August 31, 2007
Facebook may have all the hype, but it's old school rival Classmates.c ...
- Choosing Fight, Not Flight
OMMA Magazine, Mark Walsh - Thursday, November 1, 2007
As executives continue to stream out of Yahoo following its restructuring la ...
- DOJ Opposes Net Neutrality Bill
OMMA Magazine, Mark Walsh - Monday, October 1, 2007
The U.S. Justice Department cited the rapid growth of online advertising amo ...
- David and Goliaths
OMMA Magazine, Mark Walsh - Friday, August 31, 2007
Since AdECN was snapped up by Microsoft in July, AdBrite now stan ...
- Online All Stars: The Elephant Handler
OMMA Magazine, Mark Walsh - Wednesday, October 14, 2009
An iconic American brand with a multibillion-dollar business built on a secr ...
- Giving Testimony
OMMA Magazine, Mark Walsh - Monday, October 1, 2007
Video ad network Tremor Media and video-based e-commerce network ExpoTV have team ...