- Overture Launches New Contextual Advertising Product
Online Media Daily, Masha Geller - Monday, June 30, 2003
In its never end battle against Google, Overture Services, Inc. on Mond ...
- Just an Online Minute... Closing the Loop
Just An Online Minute, Masha Geller - Monday, June 30, 2003
I don't often endorse anything, but this seems worth it. ...
- Online B2B: More Data Needed
Online Media Daily, Masha Geller - Sunday, June 29, 2003
If the Interactive Advertising Bureau's B2B Leadership Forum last Thursday made o ...
- eMarketer: Trends, Stats and Best Practices
Online Media Daily, Masha Geller - Sunday, June 29, 2003
eMarketer this week is planning to release its newest report, Online Advertisi ...
- Just an Online Minute... Angel Fever
Just An Online Minute, Masha Geller - Friday, June 27, 2003
What are you doing this weekend? A huge percentage of the country ...
- Just an Online Minute... They're Annoying, But Profitable
Just An Online Minute, Masha Geller - Thursday, June 26, 2003
Yesterday, eMarketer's Senior Analyst David Hallerman published an article about pop-ups a ...
- Burst Measures The Cost of Clutter
Online Media Daily, Masha Geller - Thursday, June 26, 2003
Just how much damage can clutter do to your ads? Plenty, accordi ...
- Just an Online Minute... Meet the Intromercial
Just An Online Minute, Masha Geller - Wednesday, June 25, 2003
Over the years, there haven't been many online ad formats that ha ...
- Is Rich Media Worth It?
Online Media Daily, Masha Geller - Tuesday, June 24, 2003
At the ESOMAR and ARF Worldwide Audience Measurement Conference in LA la ...
- Just an Online Minute... Microsoft Joins Spam Battle
Just An Online Minute, Masha Geller - Tuesday, June 24, 2003
Microsoft Corp. today said it will be assembling a team of abo ...
- Online R&F: Combining Panel and Ad-Serving Data
Online Media Daily, Masha Geller - Monday, June 23, 2003
For as long as online Reach &Frequency has dominated expert panel discussio ...
- Just an Online Minute... More Online Behavior Targeting
Just An Online Minute, Masha Geller - Monday, June 23, 2003
Before we all get confused by the terminology and someone starts calli ...
- Klipmart Provides Video To Forbes.com Celebrity 100 List
Online Media Daily, Masha Geller - Sunday, June 22, 2003
When a major TV star like Jennifer Aniston tops the Forbes Celebri ...
- Just an Online Minute... Navigation Behavior
Just An Online Minute, Masha Geller - Friday, June 20, 2003
While contextual targeting is all the rage right now, thanks to searc ...
- Success with Roadblock Ads
Online Media Daily, Masha Geller - Thursday, June 19, 2003
While many online advertisers experts have spent the last year or ...
- Just an Online Minute... A Wrap Up
Just An Online Minute, Masha Geller - Thursday, June 19, 2003
Back from Ad:Tech and done sifting through hundreds of emails from t ...
- Ad:Tech Wraps A Success
Online Media Daily, Masha Geller - Wednesday, June 18, 2003
The Ad:Tech San Francisco conference has come to a close. As t ...
- Just an Online Minute... Ad:Tech Day 2
Just An Online Minute, Masha Geller - Wednesday, June 18, 2003
Something happened at Ad:Tech yesterday that I've never seen happen before. ...
- Ad:Tech Day 2: Technology and Innovation
Online Media Daily, Masha Geller - Wednesday, June 18, 2003
Google may have set the tone for the second day of t ...
- Just an Online Minute... Ad:Tech Day One
Just An Online Minute, Masha Geller - Tuesday, June 17, 2003
For someone who's been to every one of the last nine Ad:Te ...
- Day One: Ad Tech Stresses Strategy
Online Media Daily, Masha Geller - Monday, June 16, 2003
The Ad:Tech conference opened Monday morning in San Francisco to a sold-o ...
- Just an Online Minute... Flying to the Web
Just An Online Minute, Masha Geller - Monday, June 16, 2003
The Ad:Tech show kicked off a few hours ago in San Francis ...
- Ad:Tech SF Attracts Record Crowd
Online Media Daily, Masha Geller - Friday, June 13, 2003
If the buzz about the Ad:Tech San Francisco Conference and Tradeshow doesn ...
- Just an Online Minute... Traffic To Auto Sites Spikes
Just An Online Minute, Masha Geller - Friday, June 13, 2003
It's the calm before the storm in the online universe. The Ad:Te ...
- IAB Report Shows Online Ad Revenues on the Rise
Online Media Daily, Masha Geller - Thursday, June 12, 2003
The totals are in and it looks like 2002 was a go ...
- Just an Online Minute... Speaking of Spam
Just An Online Minute, Masha Geller - Thursday, June 12, 2003
Today, the online universe is abuzz withIAB's Q4 2002 results, but consideri ...
- Falk eSolutions Launches North American Operations
Online Media Daily, Masha Geller - Wednesday, June 11, 2003
Led by Eyeblaster alum, European ad delivery and management provider signs k ...
- Just an Online Minute... IM Spam?
Just An Online Minute, Masha Geller - Wednesday, June 11, 2003
Here's something to ponder. This morning brought the release of "Instant Messagi ...
- Weather.com Launches Half Page Ads
Online Media Daily, Masha Geller - Tuesday, June 10, 2003
Weather.com yesterday announced it has secured its first advertiser utilizing the site ...
- Just an Online Minute... Tiered Broadband
Just An Online Minute, Masha Geller - Tuesday, June 10, 2003
One of the things the online world is talking about today ...