- Christmas in July: Target Blows Out Bonus Black Friday
Marketing Daily, Sarah Mahoney - Monday, July 16, 2012
Target, which has gotten plenty of attention in recent years for i ...
- Ed:Blog
OMMA Magazine, Sarah Mahoney - Wednesday, July 18, 2012
The deeper we got into planning this issue of omma, devoted ...
- Study: Store Brands Still On Fire
Marketing Daily, Sarah Mahoney - Friday, July 13, 2012
The research, based on 500 U.S. shoppers, finds that 64% of t ...
- Amid Strong Projections, Macy's Kicks Off BTS
Marketing Daily, Sarah Mahoney - Thursday, July 12, 2012
It's time for retailers to start wooing underage fashionistas with back-to-school fashi ...
- Nordstrom Teaming Up With Topshop
Marketing Daily, Sarah Mahoney - Thursday, July 12, 2012
Looks like the biggest fashion trend this season will be high/low pairing ...
- Target, Neiman Marcus Partner For Holiday Collection
Marketing Daily, Sarah Mahoney - Wednesday, July 11, 2012
"All marketing innovations are, to an extent, strategic bets," Ted Zittell, ...
- Q&A: For Retailers, Smartphones Rewrite Email Rules
Marketing Daily, Sarah Mahoney - Tuesday, July 10, 2012
For the Fourth of July holiday, for example, 57% of major retaile ...
- 'Sexy Little Numbers' And 'Pinfluence'
Marketing Daily, Sarah Mahoney - Tuesday, July 10, 2012
Metrics are like the weather: A generic thing to complain about, a ...
- Nike Taps Larry Miller As Jordan Brand President
Marketing Daily, Sarah Mahoney - Tuesday, July 10, 2012
Nike says it is appointing Larry Miller, most recently president of t ...
- People Stink: How Far Can $25,000 Go In Social Media?
Marketing Daily, Sarah Mahoney - Friday, July 6, 2012
Agion, a biotech company, had a problem: It had a great n ...
- Revlon Takes Beauty Problems To Facebook
Marketing Daily, Sarah Mahoney - Friday, July 6, 2012
Revlon plans to introduce the Revlon Expression Experiment, a social media campai ...
- Revlon Takes Beauty Problems To Facebook
Online Media Daily, Sarah Mahoney - Friday, July 6, 2012
Revlon plans to introduce the Revlon Expression Experiment, a social media campa ...
- Nordstrom, TJX Shine Among Summer Clouds
Marketing Daily, Sarah Mahoney - Thursday, July 5, 2012
For retailers working either the high end or the low end ...
- Penney Reaches Out To The Right
Marketing Daily, Sarah Mahoney - Tuesday, July 3, 2012
The Plano, Tex.-based chain says the effort is called JCP Cares, a ...
- Jon Bon Jovi, Avon Introduce His/Her Fragrances
Marketing Daily, Sarah Mahoney - Tuesday, July 3, 2012
Avon and singer Jon Bon Jovi are introducing a scent called "Unplugged ...
- Study: Grocers Regaining Dominance
Marketing Daily, Sarah Mahoney - Monday, July 2, 2012
In its just-released annual ranking of the biggest retailers, STORES Magazine repor ...
- Nominate OMMA All Stars
Online Media Daily, Sarah Mahoney - Monday, July 2, 2012
Do you know an OMMA Online All Star? If you know ...
- Nordstrom Takes Manhattan
Marketing Daily, Sarah Mahoney - Sunday, July 1, 2012
How many $600 handbags can one city stand? That's the big questi ...
- Back-to-School Forecast: Cloudy And Careful
Marketing Daily, Sarah Mahoney - Thursday, June 28, 2012
Yes, we know the yellow buses only unloaded the last of t ...
- In Fashion, Brands Intensify Their Comeback
Marketing Daily, Sarah Mahoney - Wednesday, June 27, 2012
The latest results from Brand Keys Fashion Index show that 29% ...
- Report: Best Buy To Battle Founder
Marketing Daily, Sarah Mahoney - Wednesday, June 27, 2012
Following reports that Best Buy founder Richard Schulze, the recently ousted chairma ...
- Walgreens Offers Free HIV Testing
Marketing Daily, Sarah Mahoney - Tuesday, June 26, 2012
And in 138 additional stores, it is publicizing the free testing, usi ...
- Dollar General Offers T-Mobile 4G For $50
Marketing Daily, Sarah Mahoney - Tuesday, June 26, 2012
Dollar General says it will offer T-Mobile devices with 4G and ...
- Valassis Buys Brand.net
MAD SF, Sarah Mahoney - Tuesday, June 26, 2012
Valassis says it is acquiring Brand.net, a Silicon Valley-based display, video a ...
- YouTube On Monday, Tweet On Friday: Ads Mistimed
Marketing Daily, Sarah Mahoney - Monday, June 25, 2012
If timing is everything, brands using digital media are in trouble. Whi ...
- Q&A: Mobile Will Dominate Summer Olympics
Marketing Daily, Sarah Mahoney - Monday, June 25, 2012
Mastering the first fully digital Olympics won't be easy, and the Lond ...
- Wegman's Tweets Job Offer To Bus-Bullying Victim
Marketing Daily, Sarah Mahoney - Sunday, June 24, 2012
If 68-year-old Karen Klein decides she doesn't want to continue to wo ...
- H&M Group's Sales Up 12%; Plans U.S. Website
Marketing Daily, Sarah Mahoney - Thursday, June 21, 2012
H&M says its latest quarterly sales rose 12% in local currency, wi ...
- Valassis Buys Brand.net
Marketing Daily, Sarah Mahoney - Thursday, June 21, 2012
Valassis says it is acquiring Brand.net, a Silicon Valley-based display, video a ...
- Kohl's Partners With Narciso Rodriguez
Marketing Daily, Sarah Mahoney - Thursday, June 21, 2012
Kohl's says it is launching DesigNation, which will highlight different designers a ...