- Study: People Outsmarting Higher Food Prices
Marketing Daily, Sarah Mahoney - Friday, July 22, 2011
"I was surprised to see that consumers are treating grocery shopping ...
- Maybelline, Target Give Great Lash A Facelift
Raw, Sarah Mahoney - Monday, July 25, 2011
Maybelline and Target are partnering to introduce three specially designed versions ...
- Reebok Kicks Off 'Reethym Of Lite' Campaign
Marketing Daily, Sarah Mahoney - Thursday, July 21, 2011
While the shoes themselves may evoke '80s flashbacks, the new campaign ...
- Study: Consumers Outsmarting Higher Food Prices
Raw, Sarah Mahoney - Friday, July 22, 2011
There's not much consumers can do to avoid the distinctly higher pric ...
- More Evidence Of Subdued Back-to-school Season
Marketing Daily, Sarah Mahoney - Thursday, July 21, 2011
The National Retail Federation is predicting that parents will keep the rei ...
- Reebok Kicks Off Reethym of Lite Campaign
Raw, Sarah Mahoney - Thursday, July 21, 2011
Reebok is rolling out its new Reebok Lite line, which it describ ...
- Consumers Expected To Hold Line On BTS Shopping
Marketing Daily, Sarah Mahoney - Tuesday, July 19, 2011
With the economy still feeling unsteady, people plan to spend just abo ...
- Next Up: Portioned Packaging; Dark Spirits Flavoring
Marketing Daily, Sarah Mahoney - Monday, July 18, 2011
"As companies respond to the new U.S. nutrition guidelines, it appears th ...
- Consumers Expected To Hold Line On Back-to-School Shopping
Raw, Sarah Mahoney - Tuesday, July 19, 2011
With the economy still feeling unsteady, consumers plan to spend just abo ...
- Consumers Still Snapping Up Store Brands
Marketing Daily, Sarah Mahoney - Tuesday, July 5, 2011
The latest numbers are in, and it looks like consumer enthusiasm f ...
- Amazon, Apple Gallop Up Retail Rankings
Marketing Daily, Sarah Mahoney - Friday, July 1, 2011
The big news, the NRF says, is that Amazon is moving fas ...
- Walmart Offers Summertime Gas Rollbacks
Marketing Daily, Sarah Mahoney - Wednesday, June 29, 2011
The offer, which will be available at stations in 18 states, ...
- Women Feel More Stressed Yet More Powerful
Marketing Daily, Sarah Mahoney - Tuesday, June 28, 2011
Nielsen looked at women in 21 countries, and found that almost 8 ...
- Walmart Offers Summertime Gas Rollbacks
Raw, Sarah Mahoney - Wednesday, June 29, 2011
In an effort to woo the gasoline-grieved masses, Walmart says it ...
- Walgreens Rolls Out Web Pickup Service
Marketing Daily, Sarah Mahoney - Monday, June 27, 2011
"In the big-ticket category, stores like Sears, Best Buy, and Lowe's ha ...
- Nielsen: Women Feeling More Stressed And More Powerful
Raw, Sarah Mahoney - Tuesday, June 28, 2011
A new report from Nielsen finds that the world over, women shoppe ...
- Walgreens Rolls Out Web Pickup Service
Raw, Sarah Mahoney - Monday, June 27, 2011
Walgreens says it is rolling out Web Pickup service to all i ...
- Marketers Missing Many Boats On Older Urbanites
Marketing Daily, Sarah Mahoney - Thursday, June 23, 2011
"They have increasingly large amounts of time to learn about things, a ...
- Q&A: Why Boomers Fear Facebook 'Vampire'
Marketing Daily, Sarah Mahoney - Wednesday, June 22, 2011
"Only 15% of those over 40 would say, 'Yes, I want ...
- Stores Tire Of Category Management Techniques
Marketing Daily, Sarah Mahoney - Tuesday, June 21, 2011
Although 81% of marketers say the idea of category management is eith ...
- Nielsen, MyWebGrocer To Track Online Grocery Sales
Marketing Daily, Sarah Mahoney - Tuesday, June 21, 2011
John Burbank, president, Strategic Initiatives, Nielsen, tells Marketing Daily, "Consumers can n ...
- Study: Stores Tiring of Marketers' Category Management Techniques
Raw, Sarah Mahoney - Tuesday, June 21, 2011
While thinking of brands in terms of category management continues to ...
- Dollar General Building Its Post-Recession Mojo
Marketing Daily, Sarah Mahoney - Friday, June 17, 2011
Bargain hunters, who discovered the dollar-store format in droves during the recessio ...
- Nielsen, MyWebGrocer Partner To Track Online Grocery Sales
Raw, Sarah Mahoney - Monday, June 20, 2011
Nielsen and MyWebGrocer are forming a new partnership to track the fast-growi ...
- Q&A: Differences In Gen Y, Gen X, Boomer Women
Marketing Daily, Sarah Mahoney - Thursday, June 16, 2011
Baby Boomer women are actually less worried about price, and more op ...
- Safeway Redefines Transparency With 'Natural' Line
Marketing Daily, Sarah Mahoney - Friday, June 17, 2011
Safeway, which already dominates the organic-products market with its O Organics lin ...
- Women Spend More On Fragrance, Downscale Nails
Marketing Daily, Sarah Mahoney - Wednesday, June 15, 2011
There are indications women will continue to beef up their beauty ba ...
- Internet 'Pollinators' Use Niche Sites Differently
Marketing Daily, Sarah Mahoney - Wednesday, June 15, 2011
It's not surprising that people who are crazy for something -- wheth ...
- Lululemon Reports Sales Up 16% In Q2
Marketing Daily, Sarah Mahoney - Friday, June 10, 2011
Lululemon isn't alone in predicting big sales gains for the $31 billi ...
- Seventh Generation Is Most Credibly Green
Marketing Daily, Sarah Mahoney - Friday, June 10, 2011
The brands Americans find most credible are Seventh Generation, Whole Foods, Tom ...