- Walmart Gives Up On Healthcare, Shuttering All 51 Locations
Marketing Daily, Sarah Mahoney - Tuesday, April 30, 2024
The retail giant is pulling the plug on its five-year expansion in ...
- J. Jill Debuts 'One Wardrobe. No Limits.' Campaign
Retail Insider, Sarah Mahoney - Wednesday, May 1, 2024
The retailer wants to help women integrate their closets. ...
- Teleflora, DoorDash Finding Fresh Ways To Send Mom Flowers
Marketing Daily - Top of the News, Sarah Mahoney - Monday, April 29, 2024
With Mother's Day spending expected to reach $33.5 billion, brands are looki ...
- Knix Ups Style Game With New Swim, Mesh Lines
D2C Insider, Sarah Mahoney - Monday, April 29, 2024
The popular period-care brand uses its "Confidence" positioning to flex into n ...
- Gucci Is The Latest In Luxury Slowdown
Marketing Daily, Sarah Mahoney - Thursday, April 25, 2024
Kering's weak results are throwing cold water on high-end brands. ...
- New Lulus Campaign Tries On Out-Of-Home
Marketing Daily, Sarah Mahoney - Thursday, April 25, 2024
The digital fashion brand hopes to win back shoppers with a "Frien ...
- With 'Grave Conversations,' Titan Caskets Moves To Longer-Form Video
Marketing Daily, Sarah Mahoney - Wednesday, April 24, 2024
Guests recline in comfy caskets for the six-minute talk show segments. ...
- Vera Bradley Preps For Rebranding
Retail Insider, Sarah Mahoney - Tuesday, April 23, 2024
With sales sliding, the accessories retailer is eyeing a significant reintroduction f ...
- 23andMe Latest Casualty Of Public Markets
D2C Insider, Sarah Mahoney - Monday, April 22, 2024
With falling revenues and mounting losses, the genetics company is weighing ...
- With 'Stay Creative,' Crayola Taps Adults' Artistic Nostalgia
Marketing Daily, Sarah Mahoney - Thursday, April 18, 2024
The effort reunites three adults with a coloring project they made ...
- Target Sued For Improper Biometric Surveillance
Marketing Daily, Sarah Mahoney - Thursday, April 18, 2024
A class-action suit filed in Illinois claims the retailer's cameras violate shopper ...
- Target, Tennis Brand Prince Launch Pickleball Collection
Marketing Daily, Sarah Mahoney - Wednesday, April 17, 2024
The collaboration aims to inject tennis style into the fast-growing sport. ...
- Crunch Finds A New Metaphor For How Hard Life Can Be
Marketing Daily, Sarah Mahoney - Tuesday, April 16, 2024
The latest in the gym's "Feel Good, Not Bad" campaign puts ...
- Olay Cozies Up To Loyalists In AI Challenge
Marketing Daily, Sarah Mahoney - Tuesday, April 16, 2024
The top-selling skincare brand invites its biggest fans to take the woman-versus-machi ...
- QVC Debuts 'Age Of Possibility' With 50-Plus Celebs
Retail Insider, Sarah Mahoney - Wednesday, April 17, 2024
The new campaign includes "The Quintessential 50," kicking off with events, n ...
- Tom's Of Maine Spots Aim To Prove Natural Deodorant Can Smell Good
Marketing Daily, Sarah Mahoney - Monday, April 15, 2024
The VML-created campaign uses humor to bolster the "Smell Good, Good" mess ...
- Rent the Runway Battles Back, With Ad Sales In The Works
D2C Insider, Sarah Mahoney - Monday, April 15, 2024
With customer retention rising, the company is revamping marketing, expanding resale a ...
- Nike Heads To Paris With 'Nike On Air'
Marketing Daily, Sarah Mahoney - Friday, April 12, 2024
The athletic company has been on the back foot, and hopes ...
- Etsy Predicts: Western 2.0, Garden Girls, All-Out After Parties
Marketing Daily, Sarah Mahoney - Friday, April 12, 2024
In a nod to its growing clout as a style-setter, the onli ...
- With Romcom Spoof, CeraVe Expands 'Medutainment'
Marketing Daily, Sarah Mahoney - Friday, April 12, 2024
The L'Oreal-owned brand understands everyone needs a little help finding the moisturiz ...
- Earth Month Innovations: Kiehl's, Keen, Lululemon
Marketing Daily, Sarah Mahoney - Thursday, April 11, 2024
Brands keep looking for new ways to get noticed for sustainability effo ...
- Macy's, Arkhouse Achieve Detente -- For Now
Marketing Daily, Sarah Mahoney - Wednesday, April 10, 2024
The department store giant adds two would-be acquirers to the board ...
- Teens Ditching Established Brands For Small Innovators
Marketing Daily, Sarah Mahoney - Tuesday, April 9, 2024
Piper Sandler's newest survey of young consumers shows New Balance catching ...
- New Report: Meta's Hate Problem Is Worse Than You Think
Marketing Daily, Sarah Mahoney - Tuesday, April 9, 2024
GLAAD's findings show that anti-trans content -- often violent -- is a ...
- Amid Rapid Expansion, Aldi Mocks Grocery Memberships
Retail Insider, Sarah Mahoney - Wednesday, April 10, 2024
America's third-largest grocer keeps finding new ways to woo consumers. ...
- Hinge Sends Deleted Apps To Heaven
Marketing Daily, Sarah Mahoney - Tuesday, April 9, 2024
Once people find true love, that discarded app icon has to ...
- Bark Replaces CMO, Adds New Revenue Officer
D2C Insider, Sarah Mahoney - Monday, April 8, 2024
The company is beefing up leadership as it expands into consumables. ...
- 'Dirt Nerd' Martha Stewart Stumps For Miracle-Gro
Marketing Daily, Sarah Mahoney - Monday, April 8, 2024
The Queen of Green gets her hands dirty for a new li ...
- Consumers' Favorite Innovators? Taylor Swift, Smucker's And Ozempic
Marketing Daily, Sarah Mahoney - Monday, April 8, 2024
Brand Keys' latest ranking of the most innovative brands marks a shi ...
- With New Agency And Loyalty Push, Carter's Flexes For Gen Z
Marketing Daily, Sarah Mahoney - Thursday, April 4, 2024
The children's apparel company wants to win over America's newest generation ...