- Zocdoc Adds Sass To Healthcare Search
D2C Insider, Sarah Mahoney - Monday, March 7, 2022
"Overly serious healthcare ads make healthcare feel intimidating and create higher emotion ...
- Home Depot Answers 5:45 Wake-Up Call
Marketing Daily, Sarah Mahoney - Saturday, March 5, 2022
Shifting to more emotional advertising, the retailer launches an ad campaign ...
- Ikea Gets Immersive With Brooklyn Pop-Up
Marketing Daily, Sarah Mahoney - Thursday, March 3, 2022
Called "Space Unfolded," the month-long exhibition uses AR to allow shoppers ...
- Target Dazzles With Ambitious Growth Plans
Marketing Daily, Sarah Mahoney - Wednesday, March 2, 2022
The retailer announced stepped-up investments in store remodeling, new stores and i ...
- Who Needs An Agency? Old Navy Lets Internet Write Its Spring Campaign
Marketing Daily, Sarah Mahoney - Wednesday, March 2, 2022
Hundreds of TikTokers made suggestions for ads, from generic ("Dancing dads") ...
- Schlotzky's, Jimmy John's Tap Surly Star Power
QSR Insider, Sarah Mahoney - Tuesday, March 1, 2022
The two sandwich chains use comic characters -- Joey Calzone and To ...
- Fair Harbor Launches Its First Ad Campaign, Touting Chafe-Free Swim Trunks
D2C Insider, Sarah Mahoney - Monday, February 28, 2022
The company, which focused on sustainable swimwear for men exclusively, now pla ...
- In New Campaign, Neiman Marcus Puts Optimism Back In Fashion
Marketing Daily, Sarah Mahoney - Wednesday, February 23, 2022
"There's a natural shift in mindset as people look toward spring," C ...
- Bloomin' Booms, Gains Market Share On Digital Strengths
QSR Insider, Sarah Mahoney - Tuesday, February 22, 2022
Bloomin' Brands is polishing up its digital tactics, hoping to build ...
- How Boll & Branch Burnishes Its Fair-Trade Purpose
D2C Insider, Sarah Mahoney - Monday, February 21, 2022
Scott Tannen, the company's co-founder and CEO, tells D2C FYI why demystifyi ...
- Marvel Joins Pandora For 'Avengers' Bling
Marketing Daily, Sarah Mahoney - Thursday, February 17, 2022
The Marvel x Pandora collection includes both a bracelet and a rin ...
- Walmart Sets Sales Record, Ad Revenue Tops $2B
Marketing Daily, Sarah Mahoney - Thursday, February 17, 2022
Gains reflect strength in most categories, including food and anything linked ...
- Old Spice Deep-Fakes Dolph Lundgren For '80s Muscle
Marketing Daily, Sarah Mahoney - Wednesday, February 16, 2022
Old Spice is featuring the majestically chiseled armpits of the 1980s Dolp ...
- Nordstrom, Neiman Marcus, Abercrombie Mark Black History Month
Marketing Daily, Sarah Mahoney - Tuesday, February 15, 2022
All three retailers are approaching Black History Month differently this year, hopi ...
- Research: QSR's Love For Loyalty Intensifies
QSR Insider, Sarah Mahoney - Tuesday, February 15, 2022
New research finds that QSR chains need to sharpen their digital skil ...
- Research: What's Behind Declining Interest In D2C?
D2C Insider, Sarah Mahoney - Monday, February 14, 2022
"This shift we're seeing means legacy brands have figured out what attrac ...
- L'Oreal, Lauder Beauty Business Blazes Back
Marketing Daily, Sarah Mahoney - Thursday, February 10, 2022
Both companies posted record sales results and predict gains will accelerate ...
- Gal Gadot Voices Cue Health Device For Super Bowl Debut
Marketing Daily, Sarah Mahoney - Friday, February 11, 2022
The ad focuses on the device's ability to run a lab-quality COVID- ...
- Lululemon: One Hour Of Social Media Is All We Can Take
Marketing Daily, Sarah Mahoney - Wednesday, February 9, 2022
Lululemon Athletica just released its second annual research on well-being worldwide, showi ...
- For Tonal, Serena Shows Off Super Bowl Strength
Marketing Daily, Sarah Mahoney - Wednesday, February 9, 2022
Williams, one of the connected fitness brand's many investor-athletes, is set ...
- Shapermint Combats Social-Media Toxicity With Raw Photos
Marketing Daily, Sarah Mahoney - Tuesday, February 8, 2022
The campaign stars both models and customers, their images all unapologetically unretouch ...
- Shake Shack, DoorDash Launch Dating Site For V-Day
QSR Insider, Sarah Mahoney - Tuesday, February 8, 2022
To help sandwich-lovers find love -- and promote its new Buffalo Chick ...
- Peloton Spins On The Amazon Rumor-Cycle
D2C Insider, Sarah Mahoney - Monday, February 7, 2022
Will it be Amazon or Apple, Nike or Disney? Looks like Pelot ...
- Amazon Hikes Prime Fees, Wins Big With Ad Services
Marketing Daily, Sarah Mahoney - Friday, February 4, 2022
In a week with tech companies posting dismal financial results, Amazon's fourth-quart ...
- ACLU Ads Rebrand Anti-Abortion Stance As Forced Pregnancy
Marketing Daily, Sarah Mahoney - Thursday, February 3, 2022
"We want to change the narrative by changing the words we us ...
- Chewy Knows You Know What Your Pet Is Thinking
Marketing Daily, Sarah Mahoney - Wednesday, February 2, 2022
Themed "Chatty Pets," Chewy's new campaign features a cat, some dogs a ...
- C'mon, Phil! Please Don't See Your Shadow
Marketing Daily, Sarah Mahoney - Tuesday, February 1, 2022
If Phil complies and delivers an early-spring forecast, Miracle-Gro will donate $10,0 ...
- Walmart Designer Explains New Store Goals: Inspiration In A Hurry
Marketing Daily - Top of the News, Sarah Mahoney - Tuesday, February 1, 2022
"We're communicating to customers that an elevated shopping experience and great val ...
- In Driver Crunch, Domino's Offers Tips To Carryout Customers
QSR Insider, Sarah Mahoney - Tuesday, February 1, 2022
In a bid to encourage carryout orders -- and spare its overwork ...
- Glossier And Peloton Stumble, Cut Jobs, Revaluate Strategies
D2C Insider, Sarah Mahoney - Monday, January 31, 2022
Back in November, Peloton slashed its sales forecast by $1 billion, whi ...