- Upping The Game
Mobile Insider, Steve Smith - Tuesday, August 20, 2013
Recent tablet game titles suggest that devices will pose a serious challen ...
- Blow Up The Silos, Trash The Media Plan, Mobilize Moments
MoBlog, Steve Smith - Tuesday, August 20, 2013
On Day One of the Mobile Insider Summit, speakers engaged the audien ...
- Microsoft Says 'Ta Ta' To Tags; ScanBuy Says 'Hello'
MoBlog, Steve Smith - Monday, August 19, 2013
Microsoft will announce this morning the forthcoming end of support of i ...
- Silos, Scale, Skills Are Bogging Down the Analytics March
Data and Targeting Insider, Steve Smith - Friday, August 16, 2013
Professionals are embracing the potential of customer analytics even as they strugg ...
- Facebook Getting Into M-Payments? Sure, Pile On!
MoBlog, Steve Smith - Friday, August 16, 2013
Facebook is about to test a mobile checkout designed to streamline payi ...
- Are Android Tablets Still All Tech-ed Up With Nowhere To Go?
Mobile Insider, Steve Smith - Thursday, August 15, 2013
As someone who was among the leading detractors of Google's premature a ...
- Placed Wants To Link Mobile Ads To Store Traffic
Mobile Marketing Daily, Steve Smith - Thursday, August 15, 2013
The location analytics firm Placed is partnering with launch partner local ...
- Ping Me: Consumers Warming Up To Getting Mobile Local Alerts
MoBlog, Steve Smith - Thursday, August 15, 2013
In just the last four years, consumers with smartphones have become mo ...
- Don't Go There! Mobile Geoconquesting On The Rise
MoBlog, Steve Smith - Wednesday, August 14, 2013
At the bleeding edge of targeting sophistication in mobile is the emergi ...
- 'Mobile' Shopping Is Not So 'Mobile' After All
Mobile Insider, Steve Smith - Tuesday, August 13, 2013
We may need to rethink our use of the term "mobile." N ...
- Acxiom Partners With 4Info For Mobile Retargeting And Attribution At Household Level
Mobile Marketing Daily, Steve Smith - Tuesday, August 13, 2013
Acxiom and 4Info say they can match a company's first-party CRM da ...
- Audi's AR Car Manual Deciphers Your Dashboard
MoBlog, Steve Smith - Tuesday, August 13, 2013
Now here is a genuinely useful application of AR -- telling ...
- Optimizing The Message? That's Just Another Math Problem
Data and Targeting Insider, Steve Smith - Monday, August 12, 2013
Can math improve messaging? One company is throwing machine learning, natural langua ...
- Groupon Revenues Now Nearly 50% From Smartphones
Mobile Marketing Daily, Steve Smith - Monday, August 12, 2013
Groupon reported that almost half of its transactions are now occurring fr ...
- NBC Acquires Stringwire Mobile App For User-Gen Reporting
Mobile Marketing Daily, Steve Smith - Monday, August 12, 2013
NBC will acquire the technology and talent behind an app that solici ...
- Fingerprints, NFC, Megapixels, Oh My! iPhone 5S Rumors Peak
MoBlog, Steve Smith - Monday, August 12, 2013
While it has diminished considerably, the Apple rumor mill suggests that t ...
- PayPal Tests Facial Verification For Mobile Payments
Mobile Marketing Daily, Steve Smith - Friday, August 9, 2013
In a trial program among UK small businesses, PayPal is having merchan ...
- Hey, Shush! And Put Down The Damn iPad!: Second-Screening At The Movies?
MoBlog, Steve Smith - Friday, August 9, 2013
Will we see the day when smartphones and tablets will be welco ...
- Tell Me A Second-Screen Story
Mobile Insider, Steve Smith - Thursday, August 8, 2013
Audiences may be ready for new ways of engaging stories across screen ...
- IKEA Ups Its AR Game In New Catalog
MoBlog, Steve Smith - Thursday, August 8, 2013
In what could be an annual AR event, IKEA's 2014 catalog great ...
- A Man Snaps Into A QR Code...And Someone Actually Tells Him A Good Story
MoBlog, Steve Smith - Wednesday, August 7, 2013
Video, product info, nutrition details, and how-tos are all fair uses ...
- Glance-o-Vision: The Lock Screen As New Media Space
Mobile Insider, Steve Smith - Tuesday, August 6, 2013
If users are hitting their phones up to 150 times a da ...
- Honda Can't Stay Off The Vine: Launches Second Real-Time Nano-Video Campaign
Mobile Marketing Daily, Steve Smith - Tuesday, August 6, 2013
Honda today launches the second phase of its live Vine video respons ...
- But I Did Pay For That Meal: Self-Checkout And The New Awkward Moment
MoBlog, Steve Smith - Tuesday, August 6, 2013
OpenTable will begin testing self-checkout in restaurants by the end of t ...
- News360 Mobilizes Native Advertising With Personalized Content
Data and Targeting Insider, Steve Smith - Monday, August 5, 2013
News360 is using the same personalization algorithms and machine learning techniques th ...
- Hulu, HBO, Pandora Coming To Chromecast
Mobile Marketing Daily, Steve Smith - Monday, August 5, 2013
Google's Chromecast will enjoy wider support from some of the most popul ...
- Inspire Me: Mobile Social Nets Are In Style Among Prestige Brands
MoBlog, Steve Smith - Monday, August 5, 2013
Luxury brands are finding a welcome home on the mobile social networ ...
- Millennial Moms Mobilize Throughout The Food Chain
Mobile Marketing Daily, Steve Smith - Friday, August 2, 2013
Old habits of coupon-clipping die hard, but Millennial moms are among t ...
- Ugly Duckling Flies: QR Code Use Expanding As Tablets Kick In Too
MoBlog, Steve Smith - Friday, August 2, 2013
One of the most popular mobile-code activation platforms reports continued growth ...
- Mobile Takes The Digital Lead As Online Surpasses TV
Mobile Insider, Steve Smith - Thursday, August 1, 2013
Time spent online is set to surpass TV this year, eMarketer say ...